Programs & Marketing Associate

Support business, expand connections and put your detail-oriented planning strengths to work! The Waukesha County Business Alliance hosts 100+ events and programs each year and is looking for a dynamic project manager with marketing and event planning skills to join the team.

• Contribute to the successful execution of Alliance events and programs by coordinating the logistics, speakers, sponsors, marketing and promotion of annual, recurring and one-time events and programs. 
• Support the Alliance’s guest speaker process, including handling some incoming and outgoing speaker requests. 
• Work directly with confirmed guest speakers to gather necessary details including contact information, speaker materials, marketing materials, etc. 
• Draft informative and appealing descriptions for events and programs. 
• Prepare timelines (both long-term planning and day-of) for confirmed events and programs and check in with task owners to keep planning on schedule. 
• Share day-of timelines with staff, speakers and sponsors to coordinate their involvement. 
• Enter and maintain/update event and program information in the Alliance database. 
• Maintain various pages within the Alliance’s website related to events and programs (i.e., adding descriptions, updating dates/times, building new pages, etc.). 
• Coordinate, design and execute promotional emails for upcoming events utilizing the Alliance’s email distribution platforms. 
• Assist with the day-of logistics for events and programs (virtual or in-person). 
• Administer the details of confirmed sponsors, including utilization of sponsor benefits, coordinating sponsor submissions (ads, remarks, logos, etc.), and entering sponsorship information in Alliance database. 
• Assist with additional marketing, event and program duties as needed. 
• Become proficient with all modules of the Alliance database. 
• Contribute to the Alliance’s member retention process. 
• Assist entire Alliance team, as needed, on additional projects, training sessions, meetings, etc.

• Bachelor’s degree or a two-year technical degree in a related field preferred. 
• Minimum of 1-2 years of relevant experience. 
• Proven written and oral communication skills. 
• Ability to manage multiple projects at one time with a high level of attention to detail.
• Strong interpersonal skills, ability to develop relationships and communicate with all levels of business management. 
• Positive, creative and solution-focused working relationship with team members. 
• Ability to complete Word/Excel mail merges.

The Programs and Marketing Associate position is a full-time, salaried position. The hours to be worked will generally take place between 8:00am-5:00pm, Monday through Friday. However, the Programs and Marketing Associate must be available for early morning and/or evening Alliance events and programs.

Position Reports To: Vice President, Talent Development