Public Education and Communications Manager

Who We Are:

The Wisconsin State Cranberry Growers Association (WSCGA) is a member-based organization designed to cultivate Wisconsin’s cranberry industry and support its growers through industry leadership, operational excellence and innovation, key partnership development, and advocating for Wisconsin cranberry growers.

Who We’re Looking For:

We’re looking for a strong Communications Manager to lead communications and promotional programs aimed at educating the public about the Wisconsin cranberry industry and its growers in Wisconsin, maintaining a strong reputation for the industry, and promoting the consumption of cranberries.

Founded in 1887 to serve the needs of the state’s cranberry growers, WSCGA is committed to developing and implementing programs that assist growers in doing a better job of growing cranberries and strengthening public support for cranberry growing in Wisconsin. The state leads the nation in cranberry production, supplying 60 percent of the nation’s cranberry crop.

Key Duties:

• Work with the Executive Director and Public Relations Committee to develop a public relations and communication plan for Wisconsin Cranberries. 
• Develop content for and manage the wiscran.org website, the Wisconsin Cranberries social media channels, and strategic ad programs 
• Write and edit various communications materials, including newsletter articles, annual reports, news releases, pitch letters, talking points, articles, and blog posts 
• Conduct media relation efforts on behalf of Wisconsin growers, managing reactive and proactive news opportunities 
• Managing WSCGA’s partnership and sponsorship program, including logistics and contract negotiations 
• Coordinate and market the Made with Wisconsin Cranberries program 
• Travel to staff events offsite - evening and/or weekend hours (less than 10%)

Experience:

• Bachelor’s degree in public relations, journalism, strategic communications, or a related field 
• 3-5 years of professional public relations/communications experience, or entry level with significant experience and demonstrated leadership and results via internships 
• Demonstrated experience with media relations 
• Proven social media management including content development, ad buying, and analysis 
• Hands-on experience in event management 
• Basic graphic design, photography, and videography skills an added plus

Skills & Qualifications:

• Excellent writing and editing abilities 
• Strong, effective interpersonal and communication skills 
• Self-starter, able to work independently 
• Detail-oriented, perform work with a high level of accuracy and few mistakes 
• Ability to translate group ideas into creative execution 
• Excellent collaboration skills in team environments 
• Creative problem solving, a willingness to keep looking for solutions in the face of challenges 
• Driver’s license and insurability required 

What you need to know:

• This is a full-time position
• This position is located in our office in Wisconsin Rapids, but WSCGA has a flexible policy to allow employees to work remotely 
• WSCGA offers a competitive compensation package with full benefits Industry orientation and leadership development training provided

Competitive salary and full package of benefits.