Public Relations Account Executive

The Creative Company, Inc.

The Creative Company is an established award-winning public relations and branding firm. We help companies and non-profit organizations when they are building, growing, or changing to build community around their brands and meet their business goals and objectives.

We're located in beautiful downtown Madison, Wisconsin on the first floor of the brand new West Washington Place building. For over three decades, The Creative Company brings great stories to life both here and around the country.

Position Details

Public Relations Account Executive
Southwest Wisconsin
Madison, WI

The Creative Company has an exciting opportunity for an Account Executive of Earned Media to join our team and support clients. If you are a passionate storyteller with a pulse on the news and a keen eye on the latest trends to inform timely earned media strategies, let's talk!

The ideal candidate will:
  • Develop media materials to support a variety of PR programs, including press releases, pitches, briefing books, recap reports and more.
  • Craft media lists and conduct ongoing research on reporters using a variety of monitoring tools, social media, etc.
  • Develop, foster, and preserve strategic relationships with journalists, press, and various media outlets. 
  • Monitor media trends and social conversations in order to share key learnings across internal and client teams to inspire storytelling opportunities. 
  • Build relationships with clients and colleagues at all levels. 
  • Lead and counsel clients across a wide range of industries to help them reach their business objectives.
  • Consistently produce high-quality internal and external communications content including videos, blogs, and social media. 
  • Commit to continuous learning; set and pursue stretch goals. Write and prepare proposals.
  • Provide counsel and client service guidance including regular meetings, recaps, and briefings.
  • Lead, inspire, and contribute to delivering the highest quality strategic and creative product to our clients.
  • Understand the importance of client service, responsiveness, and proactivity in building a mutually beneficial relationship.
  • Entrepreneurial.

Self-motivated, driven, professional, skilled.

Bachelors degree or equivalent in public relations, strategic communications, writing, or publishing preferred.

Experience using PR tools such as Critical Mention, Cision, and EIN.

Previous agency experience is ideal but we will train for the right candidate.

Salary is dependent upon experience.

Benefits include fitness gym on-site, health insurance, paid vacation, and paid holidays.

Remote work may be an option.

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