Public Relations Coordinator

Fond du Lac Public Library

The Fond du Lac Public Library is a vibrant, customer-focused library, circulating over 600,000 items annually with a collection of 200,000+ items spread over two locations. In addition to traditional library materials, the library circulates computer projectors, guitar effect pedals, cake pans, and outdoor games.

The Library’s makerspace, the Idea Studio, offers a test kitchen, recording studio, woodworking shop, 3-D printers, sewing machines and various other equipment for public use.

The City of Fond du Lac, Wisconsin is a picturesque and thriving community of over 43,000 residents located at the southern tip of one of the country’s largest inland lakes. Known for its world-class fishing, windsurfing, snowmobiling, hiking/biking trails and abundant wildlife, the Lake Winnebago area is a four-season outdoor playground. Just an hour from Milwaukee, Madison and Green Bay, additional cultural and recreational opportunities abound. Residents enjoy a low cost of living, short commute times, a low crime rate and a low unemployment rate.

Position Details

Public Relations Coordinator
Northeast Wisconsin
Fond du Lac, WI

The Fond du Lac Public Library is seeking a creative individual for its Public Relations Coordinator.

The ideal candidate enjoys working with fun, knowledgeable co-workers; thrives on constant change and continuous improvement; embraces new technologies; and cultivates a strong branding for the library.

Under the general direction of the Library Director, the Public Relations Coordinator maintains the Library’s reputation for reliable, trustworthy, and friendly services through managing the Library’s social media and web presence; creating dynamic marketing materials; assisting with program planning and cultivating solid partnerships with community organizations.

Duties and responsibilities include, but are not limited to:

  • Creating marketing materials – written and visual – to promote library events, programs and services across multiple platforms 
  • Creating, editing and managing content on the Library’s web page and social media 
  • Fusing individual department programming efforts into a cohesive and well-rounded schedule of library events 
  • Recruiting and managing community presenters who offer library programs, such as History at Home speakers, culinary demonstrations and other similar endeavors 
  • Working a regular weekly schedule at a public service desk

Knowledge and Skills:

  1. Excellent written and verbal communication skills, including and developing content for the web, press releases and communications to staff 
  2. Knowledge and experience of various major social media platforms including Facebook, Twitter, Instagram 
  3. Experience with social media management tools such as Hootsuite 
  4. Experience with email management tools such as Constant Contact, MailChimp or HubSpot 
  5. Experience with Adobe Creative Suite, specifically InDesign and/or Photoshop 
  6. Experience with Microsoft Office Suite 
  7. Knowledge of AP style preferred 
  8. Library experience preferred 
  9. Programming or special event experience preferred 
  10. Demonstrated ability to work independently and collaboratively in a team environment 
  11. Ability to manage multiple projects in a deadline-driven environment

Education/License/Certification Requirements:

  1. Bachelor’s degree from a four-year college or university majoring in Journalism, Marketing, Communications, Graphic Design or a substantially similar program. 
  2. Minimum five years’ experience in newspapers, public relations, or electronic media preferred. 

See full Job Description.

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