Public Relations Director


The world isn’t standing still, and neither is Allstate. We’re moving quickly, looking across our businesses and brands and taking bold steps to better serve customers’ evolving needs. That’s why now is an exciting time to join our team. As a leader in a corporation with 83,000 employees and agency force members, you’ll have a hand in transforming not only Allstate but a dynamic industry. You’ll have opportunities to take risks, challenge the status quo and shape the future for the greater good.

You’ll do all this in an environment of excellence and the highest ethical standards – a place where values such as integrity, inclusive diversity and accountability are paramount. We empower every employee to lead, drive change and give back where they work and live. Our people are our greatest strength, and we work as one team in service of our customers and communities.

Everything we do at Allstate is driven by a shared purpose: to protect people from life’s uncertainties so they can realize their hopes and dreams. For 89 years we’ve thrived by staying a step ahead of whatever’s coming next – to give customers peace of mind no matter what changes they face. We acted with conviction to advocate for seat belts, air bags and graduated driving laws. We help give survivors of domestic violence a voice through financial empowerment. We’ve been an industry leader in pricing sophistication, telematics, digital photo claims and, more recently, device and identity protection. We are the Good Hands. We don’t follow the trends. We set them.

Position Details

Public Relations Director
Chicago Illinois
Chicago, IL

We’re seeking a strategic, creative and results-drive public relations director to lead Allstate’s public relations function and build it for the future. The ideal candidate will have a proven track record collaborating with partners in marketing, social, creative and insights to develop and execute high-impact integrated PR campaigns that drive brand consideration and strengthen reputation. We’re big supporters of U.S. soccer and college football, so experience in sports marketing communications is a plus.

**This is a Chicago based role with hybrid work arrangement.**

Key Responsibilities:

  • Strategy: Create public relations strategies that position Allstate as the brand of choice. 
  • Integrated campaigns: Lead, develop and execute integrated PR campaigns with partners in consumer marketing, sports and sponsorships, social media, creative and insights.
  • Corporate positioning: Direct public relations for corporate positioning and executive thought leadership. 
  • Media relations: Build trusted relationships with reporters, prepare Allstate leaders to deliver successful media interviews and serve as spokesperson. 
  • Strategic counsel: Provide strategic counsel to senior leaders to inform business decisions. 
  • Measurement: Establish PR measurement system with support of Allstate’s insights team to measure the effectiveness of PR, inform future strategies and demonstrate business value.
  • Future-oriented: Stay at the forefront of media landscape, cultural trends, PR and measurement strategies to position Allstate’s PR function to lead.

Supervisory Responsibilities:

  • This job does have supervisory duties.

Preferred Qualifications:

Education and Experience

  • 12+ years of experience

Certificates, Licenses, Registrations

  • None

Functional Skills

  • Extensive integrated PR expertise, with a focus in consumer PR 
  • Exceptional communicator and ability to influence stakeholders across channels and media 
  • Strong strategic mindset, with ability to translate business objectives into integrated PR strategies 
  • Extensive experience leading cross-functional teams through change 
  • Strong strategic counsel and ability to influence at all levels of the company 
  • Proficient in PR measurement and demonstrating results 
  • Strong, motivational leader and developer of diverse talent

The candidate(s) offered this position will be required to submit to a background investigation, which includes a drug screen.

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