Public Relations Manager

3M is seeking a Public Relations Manager for 3M Communications located in Maplewood, MN. At 3M, you can apply your talent in bold ways that matter. Here, you go.

Job Summary:

The person hired for the position of Public Relations Manager will be responsible for developing and executing public relations programs in support of strategic company initiatives. This includes developing and executing integrated external public and media relations programs with the goal of advancing 3M’s brand and reputation.

This position provides an opportunity to transition from other private, public, government or military environments to a 3M career.

Primary Responsibilities include but are not limited to the following:

• Develops and leads public relations and brand communications strategies in support of strategic company initiatives. 
• Conducts “earned” print/broadcast/digital media outreach, including news placements, influencer and blogger relations, media advisories, pitches and other tactics. 
• Maintains regular contact with media sources and conducts media events to pitch the company’s strategic initiatives. 
• Regularly measures and reports results of effectiveness of earned media outreach. 
• Develops “owned” media strategy to effectively use channels currently owned by 3M including 3M.com, 3M News Center, 3M social and paid media. 
• As appropriate, produces owned content, including news releases, editorials, video stories, podcasts, social media campaigns and other content that advances the company’s priorities. 
• Serves as trusted advisor to senior leaders on media pitches, interviews, media training and strategic story development. 
• Stays up-to-date on new communications systems, best practices, applications and technologies. 
• Incorporates shared media in plans including social media and employee advocacy in collaboration with 3M’s social media team. 
• Incorporates paid media in plans including digital, paid social, events and other tactics in partnership with 3M’s social and digital marketing teams.

Basic Qualifications:

• Possess a Bachelor’s degree or higher (completed and verified prior to start) from an accredited institution 
• Minimum of seven (7) years of combined experience in communications, public relations, media planning, and/or program management in aprivate, public, government or military environment

Preferred Qualifications:

• Ability to develop communications solutions that contribute to growing the business, and translate information into relevant audience-specific messages. 
• Strong experience building partnerships with senior leaders and serving as a communications advisor. 
• Demonstrated skills in influencing, negotiating and facilitating in a cross-functional environment. 
• Strong collaboration skills with ability to build and maintain strong relationships at multiple levels across the organization. 
• Displays professional, confident, and positive demeanor, with ability to maintain poise under pressure. 
• Excellent writing and verbal communications skills, interpersonal skills, and project management skills. 
• Advanced degree in public relations or communications

Location: Maplewood, MN

Travel: May include up to 10% domestic/international

Relocation: Is not authorized

3M is a place where you can collaborate with other curious, creative people. Where your diverse talents, inclusiveness, initiative, and leadership are valued. Where you’ll find challenging opportunities that make your career exciting and rewarding. With a diversity of people, global locations, technologies, and products, 3M is a place to grow and be rewarded for excellence.