Public Relations Manager

DIGITAL

In partnership with digital and content peers, success will be achieved when the PR Manager drives brand positioning, thought leadership, and reputation management through media outreach and other external outlets.

PR

The Public Relations Manager is responsible for leading PR activities and other external communications for the organization under the leadership of the VP of Marketing.

COMMUNICATION

Responsibilities include identifying communications needs, developing communication plans and overall messaging.

RESPONSIBILITIES:

TEAMWORK

Collaborate with the Marketing team to plan and execute publicity campaigns. Align with the internal communications team on messaging. Collaborate with the digital and social media teams to promote press mentions, during crisis situations and as an overall integrated communications process.

PRESENTATION

Present reports on the effectiveness of campaigns.

MANAGEMENT

Manage all aspects of press release development, editorial content, build press relationships and track results.

ACHIEVE

Achieve frequent, timely and positive media coverage for Restaurant Technologies in traditional national and regional and local media, vertical market publications and on-line.

IMPLEMENTATION

Implement systems or processes to ensure timely identification of newsworthy issues, events, and people.

ASSIST

Assist Colleagues with media training for interviews.

REQUIREMENTS:

EXPERIENCE

Minimum 3-5 years of experience in Public Relations/Communications. Experience working with media members and under tight deadlines. Experience writing with AP Style.

PRESENTATION

Effective presentation skills.

TEAMWORK

Coordination across cross-functional teams including sales, marketing and product management.

SOLUTIONS

Ability to solve problems and function independently in a fast-paced work setting where change is the constant, not the exception.

DEGREE

Bachelor’s degree; concentration in Marketing, Communications, PR, or similar field.

COMMUNICATION

Must possess superior verbal and written communication skills.