Regional Marketing Consultant

Do you want to make a significant impact? Join a high performing Marketing team as a Regional Marketing Consultant.

The Regional Marketing Consultant will serve in a consultative manner as a bridge between the sales/marketing organizations and local retailers and is responsible for the strategic development and execution of consumer-based, market-specific marketing programs. This role merges an understanding of local regional markets with national marketing priorities to identify and sell strategic business-building opportunities into regional groups. You will work cross-functionally with the wider marketing department, sales leadership, territory account managers, and merchandising, to develop and execute in-territory campaigns that drive incremental sales and foot traffic in assigned regions. Revolutionize Wholesale and contribute to the success of the company. We are a dynamic team committed to driving True Value’s aggressive growth as the only nationally branded hardlines wholesaler that celebrates independent retailers.

Our culture:

• Embraces personal and professional development 
• Values diverse perspectives 
• Provides competitive compensation 
• Committed to volunteerism and community outreach

Your Value = Our Value. True Value.

Responsibilities (May perform other duties and responsibilities, as assigned).

• Consults with individual retailers to provide marketing education, guidance, and recommendations. 
• Works with multiple stakeholders (e.g., retailers, planning teams, etc.) to develop the go-to-market plans, advertising campaigns and media strategies for multiple retailers with a regional market. 
• Identifies and executes individualized campaigns that support sales goals and marketing objectives. 
• Partners with sales organization to gain regional group participation; 
• Partners with creative/content teams on regional content strategy/needs. 
• Works with channel partners to deliver media strategy/execution. 
• Project manages overall plan to ensure campaigns are delivered on time, on budget and meets objectives. 
• Supports the customization of marketing materials to meet individual store needs. 
• Supports the launch/execution of marketing programs for all stores and onboarding for new stores. 
• Introduces and drives adoption of marketing capabilities. 
• Works with leadership to ensure local campaigns align with business goals, strategy, and direction.

Education & Experience:

• Bachelor’s degree or equivalent work experience. 
• 5-7 years of field marketing experience with a proven track record of executing effective marketing and partner campaigns that drive sales. 
• Knowledge of the latest marketing channels, tools, and technologies. 
• Experience partnering directly with marketing, sales, and retailers to achieve shared objectives. 
• Highly organized, detail-oriented, and deadline-driven. 
• Familiarity with media-buying, planning and research. 
• Experience managing multiple projects and tasks. 
• Intermediate knowledge of MS Office (Word, Excel, and PowerPoint).

Travel: Travel may vary in length and duration.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.