Regional Marketing Consultant

True Value Company

True Value Company, headquartered in Chicago, is one of the world’s leading hardlines wholesalers with a globally recognized brand and over 70 years’ experience serving independent hardware retailers. True Value Company provides its customers in over 60 countries an expansive product set with market-customized assortments at highly competitive prices, superior product availability, innovative marketing programs and a la carte value-added services like eCommerce ship-to-store, store remodel support and True Value University all within a flexible model which requires no membership. Serving over 4,400 stores worldwide, additional information on True Value is available at

Joining True Value offers a culture that:

  • Embraces personal and professional growth
  • Recognizes diverse perspectives
  • Provides competitive compensation
  • Is committed to volunteerism and community outreach

Your Value = Our Value. True Value.

Position Details

Regional Marketing Consultant
Chicago Illinois
Chicago, IL

Do you want to make a significant impact? Join a high performing Marketing team as a Regional Marketing Consultant.

The Regional Marketing Consultant will serve in a consultative manner as a bridge between the sales/marketing organizations and local retailers and is responsible for the strategic development and execution of consumer-based, market-specific marketing programs. This role merges an understanding of local regional markets with national marketing priorities to identify and sell strategic business-building opportunities into regional groups. You will work cross-functionally with the wider marketing department, sales leadership, territory account managers, and merchandising, to develop and execute in-territory campaigns that drive incremental sales and foot traffic in assigned regions. Revolutionize Wholesale and contribute to the success of the company. We are a dynamic team committed to driving True Value’s aggressive growth as the only nationally branded hardlines wholesaler that celebrates independent retailers.

Our culture:

  • Embraces personal and professional development 
  • Values diverse perspectives 
  • Provides competitive compensation 
  • Committed to volunteerism and community outreach

Your Value = Our Value. True Value.

Responsibilities (May perform other duties and responsibilities, as assigned).

  • Consults with individual retailers to provide marketing education, guidance, and recommendations. 
  • Works with multiple stakeholders (e.g., retailers, planning teams, etc.) to develop the go-to-market plans, advertising campaigns and media strategies for multiple retailers with a regional market. 
  • Identifies and executes individualized campaigns that support sales goals and marketing objectives. 
  • Partners with sales organization to gain regional group participation; 
  • Partners with creative/content teams on regional content strategy/needs. 
  • Works with channel partners to deliver media strategy/execution. 
  • Project manages overall plan to ensure campaigns are delivered on time, on budget and meets objectives. 
  • Supports the customization of marketing materials to meet individual store needs. 
  • Supports the launch/execution of marketing programs for all stores and onboarding for new stores. 
  • Introduces and drives adoption of marketing capabilities. 
  • Works with leadership to ensure local campaigns align with business goals, strategy, and direction.

Education & Experience:

  • Bachelor’s degree or equivalent work experience. 
  • 5-7 years of field marketing experience with a proven track record of executing effective marketing and partner campaigns that drive sales. 
  • Knowledge of the latest marketing channels, tools, and technologies. 
  • Experience partnering directly with marketing, sales, and retailers to achieve shared objectives. 
  • Highly organized, detail-oriented, and deadline-driven. 
  • Familiarity with media-buying, planning and research. 
  • Experience managing multiple projects and tasks. 
  • Intermediate knowledge of MS Office (Word, Excel, and PowerPoint).

Travel: Travel may vary in length and duration.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.

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