PRIMARY RESPONSIBILITY:
Under the guidance of the VP/Director of Marketing, the Sales & Marketing Coordinator is responsible for all administrative support for the sales and marketing departments. This role will lead the coordination of seminars, sales representative agency events, sales & marketing team meetings, national and regional trade shows, and product sales samples.
MAJOR DUTIES:
In-House Event Planning & Execution
- Lead the event planning for all in-house events such as Healthcare Seminars, New Agency Training, Sales Agent Product Training, Educational Visits & Tours with Specifier Schools, and sales & marketing team meetings including:
- Assist in the development and management of the schedule for each event
- Create and disseminate digital invitations to guests when appropriate
- Oversee all meal planning and execution including catering, reservations, and transportation
- Manage lodging for guests, create hotel blocks and communicate with guests
- Assist with the execution of each day’s schedule including training sessions, factory floor tours, and other demonstrations
- Coordinate and schedule guest speakers when appropriate
- Manage all audio / visual needs for events including presentation technology and headsets for factory tours
- Assist with the continuous improvement of our showroom including the removal/installation of new products, replace / update vignette furniture, fixtures, and accessories, and update other in-house displays to make sure they remain current and relevant when necessary
Trade Show Planning & Execution (HCD, LightFair, Light! Design Expo, LEDucation, etc.)
- Coordinate the execution of all tradeshows and sales representative agency events
- Complete all administrative / registration documents and coordinate payments for all trade shows
- Oversee the logistics of shipping trade show booths / displays and track deliveries
- Provide trade show schedule to marketing team to update the event calendar on the website
- Source any necessary promotional items to support all trade shows and events
- Make sure leads are provided to marketing and execute follow-up plan with sales and marketing teams
- Assist with other special trade show events and coordination of meals with customers when necessary
Sales Sample Management
- Coordinate the creation of, place orders for, and manage the inventory of product samples for regional sales managers including complete fixtures and sample colors/finishes
- Assemble & ship product samples and prototypes to requested locations for meetings
- Place orders for all new product samples for specifiers and projects
- Track locations of sales samples and assure the sales samples are returned in a timely manner (where applicable)
- When product samples return from meetings and shows, coordinate repairs (if necessary) and place them back in sales sample inventory
Other Duties as Assigned