What started in 1941 as Weiman is now PurposeBuilt Brands. Our brands are the #1 choice of consumers and professionals who require high performing products to tackle challenges with specialty surfaces and include Weiman®, Goo Gone®, Green Gobbler®, Biokleen®, Gonzo®, Magic®, Gonzo®, Wright’s®, Stone Care International®, Urnex®, Five Star® and Micro-Scientific®. You can find our products in a broad range of retailers, in millions of bathrooms and kitchens, and in use across a wide range of businesses, from your favorite coffee shop to healthcare facilities nationwide.
PurposeBuilt Brands is headquartered in Gurnee, IL.
The Sr. Associate Brand Manager - Green Gobbler & Goo Gone will support the base business management and growth strategy for both brands with accountability for select segments of the Green Gobbler business and will be the primary owner of the Goo Gone brand. The person in this role will act as the general manager of the business and have ownership of the P&L. They will help define the 5-year growth strategies and be responsible for delivering the brands’ annual financial results. The candidate for this role will need to be effective in setting priorities with cross-functional stakeholders and conducting analysis to inform business decisions that drive profitable growth. Additionally, the candidate will need to be highly consumer oriented in setting targets for innovations projects, identifying sources of value to drive cost savings, and developing effective communication and media plans.
This role requires strategic thinking, strong organizational skills, and the ability to transform data and insights into tangible ideas, strategies, and business plans. Past demonstrated experience of deep consumer, customer, brand, product, and market understanding will be essential background for success.