Senior Associate Marketing Manager


Want to build a stronger, more sustainable future and cultivate your career? Join Cargill's global team of 155,000 employees who are committed to safe, responsible and sustainable ways to nourish the world. This position is in Cargill’s food ingredients and bio-industrial business, where we anticipate trends around taste, nutrition and safety to innovate and provide solutions to manufacturers, retailers and foodservice companies.

Cargill highly encourages vaccinations but does not mandate them. Upon hire, you will be asked to provide your vaccination status. Employees may be required to wear masks, depending on requirements of the business and public health requirements based on the spread of COVID in the community.

Position Details

Senior Associate Marketing Manager
Twin Cities Metro
Wayzata, MN

Job Purpose and Impact:

The Senior Associate Marketing Manager will work closely with the Truvia marketing and sales team to develop, align on, and execute the brand’s strategy and goals. This is a marketing generalist role with the primary responsibility of driving profitable growth for the brand by using multiple channels of influence and communication. The marketer will have P&L responsibility for at least one Truvia product line. This high performer will also be involved in innovation work as required including new product development, pricing, positioning and launch.

Key Accountabilities:

  • Help plan, create, and produce marketing strategies and sales objectives working with marketing mix elements. 
  • P&L understanding for assigned product line(s). This includes evaluating competitive landscape, understanding growth drivers, and building strategies to accelerate growth based on NielsenIQ analysis and consumer research. 
  • Participate in evaluating and modifying promotion or advertising programs. 
  • Participate in producing informational material for the sales force and communications media to reach target consumer market 
  • Independently manage projects related to product development with minimal supervision, while escalating more complex issues to appropriate cross-functional teams.

Minimum Qualifications:

  • Bachelor’s degree in Marketing, Sales, or Business related or equivalent experience, 
  • Knowledge of at least one key marketing mix elements (public relations, email and web marketing, social media platforms and tactics) 
  • Experience working with and managing marketing agencies (shopper marketing, media, public relations, social media) 
  • Demonstrated leadership at successfully leading cross-functional teams 
  • Ability travel to 10%

Preferred Qualifications:

  • 4+ years of CPG food-related brand marketing experience, either in an agency or CPG food company 
  • Experience launching new products – ideation, planning, execution, and measurement. 
  • Developing roll-out strategies and launch plans.

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