Senior Associate, Media Relations

Weber Shandwick

About Weber Shandwick:

Weber Shandwick is a leading global communications network that delivers next-generation solutions to brands, businesses and organizations in major markets around the world. Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry. Weber Shandwick was named to Ad Age’s Agency A-List in 2020 and Best Places to Work in 2019. Weber Shandwick was also honored as PR Week’s Global Agency of the Year in 2015, 2016, 2017 and 2018, and PRovoke’s Global Agency of the Year in 2015, 2017 and 2019. The firm earned 25 Lions at the 2019 Cannes Lions International Festival of Creativity. Data-led, with earned ideas at the core, the agency deploys leading and emerging technologies to inform strategy, develop critical insights and heighten impact across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com

https://www.webershandwick.com/

Position Details

Senior Associate, Media Relations
Job
Full-time
12/4/2020
Twin Cities Metro
Minneapolis, MN

The Weber Shandwick Healthcare practice is seeking a Senior Associate to join its growing Minneapolis office.

What You Will Be Doing:

We are seeking someone who is passionate about healthcare and making a difference in the lives of patients living with various diseases and conditions. The Weber Shandwick Minneapolis office is currently seeking an eager, detail-oriented Senior Associate for its Healthcare Practice. The ideal candidate has experience working on healthcare campaigns, conducting traditional and social/digital media outreach and developing communications materials.

Prior pharmaceutical, medical device, hospital/health system or insurance experience, and strong writing skills are a must.

Primary Responsibilities:

  • Develop a range of external and media materials including press releases, key message documents, pitches, social media content, etc. 
  • Develop targeted media lists and learn/follow clients' priority media: top-tier, trade, social influencers, etc. 
  • Conduct research and media audits independently 
  • Maintain and update status reports, including materials trackers, media trackers, conference/event trackers 
  • Participate in client meetings and/or teleconferences, accurately capture meeting notes, next steps 
  • Help triage and respond to client requests 
  • Partner closely with integrated specialists to ensure the team delivers great work 
  • Manage event logistics in a variety of settings 
  • Support day-to-day training and oversight of junior team members to deliver great client work 
  • Support monthly billing, as needed
  • Bachelor's Degree 
  • 3-4 years Healthcare and/or PR/Media agency experience 
  • Experience working on integrated agency teams (Earned Media, Social, Partnerships, Creative) and on data/regulatory milestones for healthcare companies; 
  • Experience in healthcare and life sciences fields 
  • Professional demeanor 
  • Effective oral and written communication skills 
  • Ability to work collaboratively as well as autonomously 
  • Capability to handle multiple deliverables simultaneously 
  • Ability to stay calm under pressure and focus on problem solving 
  • Outstanding communications skills (verbal, written and presentation) with proficiency in telling a cohesive and compelling story 
  • Can prioritize multiple tasks and manage time in a consistent manner 
  • Experience with coordinating vendors and external partners 
  • Experience working directly with clients 
  • Resourceful and effective problem solver 
  • Experience pitching healthcare media and securing stories 
  • Proficient in Microsoft Suite

« Back