Senior Communications Specialist

State of Wisconsin Investment Board

SWIB is a trusted and skilled global investment organization managing the assets of the Wisconsin Retirement System (WRS) and other separately managed funds. With more than $110 billion in total assets under management, SWIB is one of the world’s largest institutional investors. Sophisticated investment management strategies, forward-looking technologies, and strong internal asset management make SWIB a leading investment organization.

For public employees in Wisconsin, SWIB is a unique and valuable partner. Investing for the financial security of more than 632,000 individuals – and for the 1,500 Wisconsin employers who contribute on behalf of their employees – SWIB’s strong management of the WRS has helped fuel one of only a few fully funded public pension funds in the country. SWIB’s long-term investment returns meet the challenges of a constantly evolving investment landscape while helping grow and protect the assets of the WRS, the 8th largest public pension fund in the U.S. and 25 largest public or private pension fund in the world.

We are a mission driven organization and the participants we serve are our mission. By bringing a disciplined, prudent and innovative approach to market opportunities, SWIB has been successful in generating respectable returns and maintaining the trust of the beneficiaries and stakeholders of the funds we oversee.

SWIB has long been recognized as an investment leader because of its success in maintaining the WRS and for the highly-qualified staff overseeing the retirement trust funds. SWIB’s internal team invests a majority of its assets under management. This means SWIB is committed to investing in professionals that will keep the organization at the forefront of the investment industry. As an innovative organization, SWIB offers professional development opportunities that enable staff to grow and develop. Approximately 50 percent of SWIB’s investment professionals are Chartered Financial Analyst (CFA) charterholders.

Position Details

Senior Communications Specialist
Southwest Wisconsin
Madison, WI

The Communications Division is responsible for all internal and external communications efforts. The team works to provide meaningful, relevant, and accurate information in clear and understandable terms targeted to specific audiences. The team works to improve integrity, trust, respect, and understanding about SWIB with its audiences; protect SWIB’s brand and credibility; provide managers with the support and tools needed to ensure organizational success; and collaborate across the organization to support SWIB’s achievement and goals.

The Senior Communications Specialist assists the communications manager by leading the internal communication planning and execution with the leadership team and employees at SWIB. The role also encompasses the development and maintenance of a consistent communication structure that ensures that internal stakeholders stay informed about all relevant aspects of the business and organization. In addition, this position will support external communication initiatives and activities.

Essential Activities:

Internal Communications

  • Build and shape an internal communications strategy, requiring significant partnership with Communications Manager, executives, and Human Resources Division throughout SWIB.
  • Responsible for planning, developing, and executing internal communication strategies.
  • Work with leadership to ensure message consistency and alignment across all divisions.
  • Exhibit strong project management and can work iteratively to deliver a brand vision and execute via multiple platforms. 
  • Have a big picture view of opportunities, identifying, and solving challenges. 
  • Be a strategic thinker, but also a resourceful executor to support the development and circulation of integrated messaging for internal audiences in an environment that adapts quickly to changes in a competitive landscape. 
  • Develop, write, and edit a wide range of communications and publish to intranet, SWIB’s online internal news system, and broadcast email distributions to help ensure employee awareness, understanding, and participation in programs related to increasing engagement and improving the SWIB culture. 
  • Coordinate activities related to the planning, development, delivery and organization of changes, focusing on awareness, building desire, providing knowledge and then reinforcing for sustainment to maximize employee adoption, ensure organizational updates are meaningful and digested by all audiences. 
  • Contribute to ongoing, continuous improvement of the intranet, proactively develop and implement improvements. 

Social Media

  • Create high quality content that integrates across web channels and social media platforms.
  • Create engaging and accurate content for social media campaigns and initiatives. 
  • Maintain daily content calendars for all priority social platforms and ensure communications are appropriately timed. 
  • Iterate, improve and implement strategies, tactics, and social media engagement opportunities and crisis communication monitoring across new and existing platforms and channels. 
  • Develop and lead presentations and trainings on social media and community management best practices internally. 
  • Lead video series including planning, directing, and editing videos.
  • 5+ years of hands-on experience in internal communications or related field 
  • Bachelor’s degree in Communications, Public Relations, Journalism, Marketing or related field 
  • Experience in the financial services or investmentmanagementindustry or working at a pension fund 
  • Deep knowledge of employee engagement, communications trends, and best practices
  • Demonstrated business acumen and skills in translating business strategies to comprehensive corporate communication strategies 
  • Demonstrated ability to understand multiple, diverse stakeholders, anticipate impact of company actions on corporate reputation, and translate complex issues into clear, simple and consistent messages and themes. Experience acting as advisor on company reputation, values and culture 
  • Proficient at effectively managing workload to meet deadlines, while delivering high-quality work 
  • Ability to work as an integral part of a team, fostering teamwork and cultivating relationships, as well as work independently or with minimal direction 
  • Clear, concise, and informative writing skills 
  • Proficiency in Microsoft Office applications (Word, PowerPoint, Excel) 
  • Proficiency in Adobe Suite, including Photoshop, Illustrator, InDesign, and Premiere Pro
  • Competitive McLagan-base salary 
  • Meaningful performance-based incentive compensation 
  • A comprehensive benefit package 
  • Educational and training opportunities 
  • Tuition reimbursement 
  • Challenging work in a professional environment

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