Responsible for bringing the corporate brand to life through creative and inspirational copywriting. Translates the exceptional work we do to create engaging, sharable and searchable content for our audiences with a focus on acquiring and retaining patients.
This role is 80% time copywriting and 20% content strategy, working closely with our digital teams to optimize our websites, social media and shareable content. Produces guides, templates and research that appeal to our target markets, working closely with internal and external thought leaders and subject matter experts. Leads content planning, messaging and branding initiatives, content creation and delivery. This includes driving content across multiple platforms and formats to drive awareness, engagement, leads and retention. In addition, your copy should serve multiple diverse audiences.
Key Position Details:
Role can be performed remotely; Minnesota and Western Wisconsin candidates preferred.