As part of the Taste of Home Editorial team, the senior editor/SIPs oversees the editorial staff and production of the brand’s special interest publications. With a mix of creativity and detail-orientation, this individual has abundant ideas, a way with words and a love all things food and family, resulting in SIP titles that meet the company’s ambitious newsstand sales goals. This position also contributes to the Taste of Home flagship magazine. As with all Taste of Home editors, the senior editor/SIPs also pitches and creates content for the brand’s digital channels, using performance data to shape story ideas and writing.