Senior Event Experience Manager

VISIT Milwaukee


The Greater Milwaukee Convention and Visitors Bureau, D.B.A. VISIT Milwaukee, is a private, non-profit corporation formed in 1967. As the main destination marketing organization (DMO) for the greater Milwaukee area, our primary goal is representing and promoting Greater Milwaukee as a premier destination for major conventions, corporate meetings, group tours, and business and leisure travelers. Our goal of increasing visitor and meeting generated revenue is achieved through sophisticated and integrated sales, services, marketing, and public relations programs geared to local, regional, national and international target markets. Through this process, VISIT Milwaukee is able to reach new and existing markets to increase visitors and economic impact to Greater Milwaukee.

Position Details

Senior Event Experience Manager
Southeast Wisconsin
Milwaukee, WI

The Senior Event Experience Manager is responsible for servicing assigned convention client accounts while maintaining a high level of quality and accuracy. Provide current services while creating additional methods of ensuring meetings and conventions in Milwaukee are successful and the potential for return business high. Additional responsibilities include, but are not limited to, providing departmental lead support, project management, and assistance as needed to aid in an exceptional level of customer satisfaction


  • Directly consult and work closely with assigned convention/meeting accounts from their initial booking through the post-convention meeting, ensuring a positive Milwaukee experience. 
  • Maintain constant communication with the client throughout the planning process, from initial services communication to continual phone and meeting contact. 
  • Inform clients about pre-promotion and promotional needs, registration requirements, special events, volunteers or other special needs. 
  • Contact all clients a minimum of six months prior to their meeting to ensure that planning is progressing, and their needs are being met. 
  • Work closely with and assist sales managers to help secure definite bookings for Milwaukee. 
  • Coordinate and conduct site inspections for booked convention business. 
  • Provide service presentations to convention and partner groups as needed. 
  • Attend pre-promotion trips and related convention committee meetings as needed. 
  • Attend/participate in local convention planning committees. 
  • Document communication with clients and client requests using CRM. 
  • Assist with non-assigned accounts as needed to help in specific areas. 
  • Assist with planning and execution of FAM (familiarization) tours for prospective meeting planners. 
  • Maintain a close working relationship with partner businesses, with a focus on hotel and convention center services staff. 
  • Attend weekly event staff meetings and quarterly citywide services staff meetings. 
  • Attend VISIT Milwaukee partnership activities as determined by Director. 
  • Work closely with and assist other departments with projects/events as needed. 
  • Assist in managing events via the online housing program as needed. 
  • Attend industry training and events as appropriate and represent VISIT Milwaukee at events as needed. 
  • Other duties as assigned by the Director of Event Experience.


Required education and experience:

  • Bachelor’s or associate degree in business, marketing, communications or related field 
  • An equivalent combination of education and experience that would provide the knowledge, skills and abilities required for the successful performance of the essential job duties. 
  • Minimum five years of related experience in account services, event management, or related field. 
  • Tourism/Hospitality background preferred. 

Experience/Skill Requirements: 

  • Exceptional written and verbal communication skills; ability to write, speak, present and represent the company in a concise and professional manner. 
  • Strong organizational skills, ability to handle multiple projects, priorities and deadlines with minimal supervision and a keen attention to detail. 
  • Demonstrated success in client relationship building and management.
  •  Must possess a positive attitude and professional demeanor, tact and judgment in dealing with many internal and external customers. 
  • Strong commitment to diversity and inclusivity in the workplace.
  • Ability to present to diverse audiences, specifically, radically, ethnically, and socioeconomically diverse communities. 
  • Energetic, highly motivated, self-starter with innovative ideas and strategies a must. 
  • Advanced computer experience including MS Office and database applications required. 
  • This position requires travel by business auto, personal auto, and airplane. Candidates must possess a valid U.S. Driver’s License. 
  • Must be available to work occasional nights and weekends. 

Physical Requirements:

  • Ability to sit at desk, operate keyboard, and view computer screen for six to eight hours per day. 
  • Must be able to hear and converse via telephone and in person. Must be able to bend and stretch to reach file drawers. 
  • May be required to lift boxes and small equipment on occasion up to 30 pounds.
  • Must be able to operate a motor vehicle. Must be able to stand and/or walk for extended periods of time This position requires travel by business auto, personal auto, and airplane. NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.

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