This role is responsible for the delivery of marketing support and strategy for the Government Services channel and involves a close working relationship with channel sales and marketing teams. You will be responsible for developing, driving and implementing marketing plans. The Government Services Sr. Marketing Manager is responsible for the day-to-day marketing management and execution of key initiatives including support for product launches as well as other marketing activities for his/her specific channel. As part of these product releases and general marketing campaigns, the Sr. Marketing Manager will lead the execution of integrated launch campaigns; brand-specific messaging; product messaging, and collaborate on regional and local training events and tradeshows.
The Sr. Marketing Manager will work closely with the Vice President of Product Marketing, the Vice President of Government Services, the Government Services leadership team, as well as other cross-functional marketing teams (Customer, Consumer, Digital, Communications, Events, Creative and Project Managers) to help develop and execute marketing strategies and plans.