Senior Marketing Manager

Fellowes Brands

About Fellowes Brands:

Founded on a rich 100-year history, our reputation, passion for excellence and Fellowes values - a belief in people, integrity, innovation and continuous improvement - live in every product we make, and inspire best-in-class design, quality and performance in all we do. Our four core values drive our behavior, approach and response to the world around us. Initiative. Integrity. Teamwork. Passion. These values are steeped in the character of our founder, Harry Fellowes, who established a value-based culture at Fellowes over a century ago.

Equal Employment Opportunity/M/F/disability/protected veteran status.

https://www.fellowesbrands.com/us/en/pages/default.aspx


Position Details

Senior Marketing Manager
Job
Full-time
11/1/2021
Northern Illinois
Itasca, IL

As our Senior Marketing Manager, you will develop and implement strategies that will build our Storage & Organization (Bankers Box) category’s brand share and profitability across the E-Commerce, retail and commercial channels. You will identify new product categories, new channels and new products in existing categories that will drive incremental growth for the business and execute strategies that will capture these opportunities. Ultimately, you will serve as the leadership expert in all matters relating to the brand and the marketplace and will have responsibility for achieving annual volume and profit objectives.

You will…

  • Develop and execute Storage & Organization marketing and promotional strategies in all channels, to include driving continued growth on Amazon Serve as the face of the brand and category expert in all key account presentations 
  • Work closely with key account managers to achieve both customer and Fellowes goals 
  • As the market leader, work with our customers to effectively manage the category using the Bankers Box brand and our customer’s private label brand to optimize category performance 
  • Through consumer and customer insights, identify new product categories, new channels and new products that will lead to incremental growth opportunities 
  • Ensure implementation, control and subsequent evaluation of annual marketing plans and budget appropriations including the delivery of KPIs 
  • Track and analyze volume, profit and returns, and report with observations and appropriate plans to senior management
  • Lead the team to work with sales planning to develop and execute sales priorities for each category 
  • Work with the broader business team to plan new category introductions, line extensions and flankers to ensure strategic alignment and flawless execution

What You Bring to the Team:

  • A minimum of seven (7) years of marketing, product management or similar experience within the consumer products space 
  • A Bachelor’s Degree 
  • Demonstrated skills and success across product development/management, marketing and branding 
  • A marketing thought leader mentality and innovator of creative product and marketing ideas 
  • Strong leadership skills in all aspects of managing categories and both direct and indirect team members 
  • A scrappy, take initiative attitude, with the ability to promote teamwork 
  • Strong project management, analytical and strategic abilities 
  • Sound financial acumen 
  • Strong written and verbal presentation skills

You May Also Have…

  • Experience in the office products industry is preferred 
  • An MBA in Marketing is strongly preferred


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