Senior Marketing Specialist

The Madison, Milwaukee, and Chicago offices of SmithGroup are looking for a Senior Marketing Specialist to join our team. This person can sit in any of those three locations.

Working with us, you will:

Award Management (30%):

• Maintains an award tracking list including deadlines and submission requirements. 
• Works with regional leadership and design leadership through the awards go/no go process to select and prioritize projects/people for award submissions. 
• Leads award content development for the region. 
• Works closely with the project teams to produce award narratives, graphics and layouts.
• Provides updates to firmwide award tracking database on behalf of the region. 
• Assists Regional Marketing Manager in management of awards budget.

Regional/Local Communications (30%)

• Coordinates with communication specialists to develop external messaging strategies and plans to support promotion of regional/office projects and people. 
• Works with Regional Marketing Manager and communications team to develop thought leadership content for key office/region staff. 
• Supports communication team with preparation of assets for execution of communication tactics (e.g. draft social media content, secure images, etc.). 
• Establishes relationships with targeted local media contacts. 
• Supports region/office internal communication needs. 
• Assists in the response to industry surveys. 
• Assists with coordinating regional events, as needed.

Photography Management (25%)

• Manages logistics of project and staff photography process (e.g. work with project team to develop shot list, secure photographers, manage shoot logistics and management and filing of images, etc.). 
• Maintains a list of go-to photographers including pricing and up-to-date contracts and terms. 
• Assists Regional Marketing Manager in management of photography budget.

Sales & Marketing Support (10%)

• Provides writing support to proposal specialists on proposal responses, as needed. 
• Develops and document project stories for use in project sheets, qualifications and proposals. 
• Assists in writing other marketing collateral, as needed.

Leadership and Innovation (5%)

• Provides training and mentorship for other marketing specialists and team members. 
• Stays current on industry trends and best practices in marketing and communications and brings them back to the firm. 
• Implements process improvements to streamline awards and photography processes.

An ideal candidate has:

• Minimum of seven years of related experience required. (Experience in the A/E/C industry or professional services marketing is preferred.) 
• Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, English or related field (preferred). 
• Writing experience across multiple channels (news releases, websites, email, social media, award entries, etc.) 
• Proficiency in Microsoft Office. 
• Working understanding of social media platforms (Twitter, Facebook, LinkedIn, Instagram). 
• Knowledge of Adobe Creative Cloud applications, Deltek Vision and Microsoft Teams. 
• The ability to think creatively and strategically. 
• Excellent time management skills to produce and deliver project assignments under strict deadlines. 
• Ability to provide counsel in an informed and confident manner. 
• Outstanding organizational skills; persistent, tactful and enthusiastic. 
• A positive attitude and professional demeanor with a responsive, service-oriented mindset; self-starter, resourceful, detail oriented. 
• Skill in effectively operating within a team environment – readily shares information with colleagues and embraces the give and take of responsibilities that regularly occurs among team members.

SmithGroup offers competitive compensation and an excellent benefit package, including 401(k) and continuing educational reimbursement. We offer 3 weeks of paid time off within the first year of employment, with the option of purchasing additional time off, and pay for 8 federal holidays. We also promote a healthy work/life balance for our staff which includesan alternative work schedule that provides employees with an additional 15 days off per year (usually Fridays), as well as hybrid work options that give our team the flexibility to work within our vibrant office culture or remotely, as needed.