SEO Specialist

EPIC Creative

Following in the long tradition of renowned, garage-spawned startups, EPIC Creative was founded 30 years ago in—well, you know—a garage in small-town Wisconsin. Today we house a team of 85 talented people at our headquarters and production studios in West Bend, just north of Milwaukee.

We partner with our clients to develop great creative, deliver marketing results, and drive sales. We work in challenging industries including healthcare, turf and lawn care, professional services, manufacturing, and also serve many not-for-profits. We’re proud to call many of our clients friends.

Services include creative and brand strategy, market strategy, video and photography, public relations, digital design and technology, social media, search marketing, media activation and management, and marketing automation.

When you come to EPIC, you’ll be amazed by how positive and different the culture is. You’ll see our strong Midwestern values and work ethic, and that ourpeople are scrappy, honest, and kind. Our creative talents and passions build careers, brands, and memories.

http://www.epiccreative.com

Position Details

SEO Specialist
Job
Full-time
3/3/2021
Southeast Wisconsin
West Bend, WI

The SEO Specialist at EPIC Creative is a key player in the digital creative team’s efforts to implement and optimize page engagement and UX best practices. They will be responsible for optimizing our clients’ websites and improving their visibility within search engines while leading efforts to grow organic traffic. The SEO Specialist also assists in the implementation of and making strategic recommendations to improve search engine optimization strategies. In addition to the digital creative team, this individual will also work closely with internal departments including account management, web and content.

PRIMARY RESPONSIBILITIES

  • Lead the strategic direction and implementation of SEO initiatives while serving as the subject matter expert for content writers 
  • Site analytics and reporting for prospective and current clients while providing strategic recommendations regarding improvements/enhancements related to SEO 
  • Keyword research and generation 
  • Metadata creation and implementation 
  • Measure and report performance of digital campaigns while assessing against goals to make future recommendations 
  • Review and lead adjustments to copy based on SEO research and analysis 
  • Stay up-to-date on SEO trends and technologies and communicate these to the team and our clients

REQUIRED QUALIFICATIONS

  • BA/BS in Business Administration, Marketing, or a related field 
  • 2-3 years SEO experience 
  • Excellent understanding of SEO requirements and experience managing campaigns 
  • Extensive knowledge of Google Analytics and Adobe Analytics 
  • Experience with and knowledge of current UX trends 
  • Strong analytical skills and data-driven thinking 
  • Ability to prioritize work, multi-task, as well as adapt to change 
  • Self-starter with solid leadership skills is a necessity

Salary is commensurate with experience. Full benefit packages including paid vacation, 10 paid holidays, cafeteria health plan, and retirement plan contributions.


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