Come join our Marketing Team as our Social & Media Manager! This role will lead the strategy for both online and offline paid media efforts with a significant emphasis on building best-in-class digital and social media programs that drive business results. Enjoy weekly pay, 401k match starting day one, and health benefits.
Job Overview:
This role will lead the strategy for both online and offline paid media efforts with a significant emphasis on building best-in-class digital and social media programs that drive business results. Execute, report on, and optimize marketing campaigns across channels such as display, paid social, print, broadcast, outdoor and streaming. Establish KPIs and other success metrics to effectively perform analysis of paid media campaigns. Leads efforts to grow social engagement and work to optimize the digital tools utilized to acquire and convert new customers while keeping current customers engaged. Oversee the creation of editorial calendars and scheduling daily posts to all applicable social media outlets, as well as coordinating the marketing calendars with paid media activity. Partner with other departments to ensure proper online and offline messaging and relevancy, ensuring consistency of messages across multiple media networks.