Social Media Account Executive

EPIC Creative

A recipient four years in a row of the Milwaukee Journal Sentinel "Top Workplaces" honor, EPIC Creative is a top five southeastern Wisconsin ad agency developing campaigns and strategies on a local, regional and global level. Our success is absolutely, unquestionably, positively and most certainly rooted in our people. By investing in our people, we're ensuring an unparalleled culture, a fulfilled client roster and most importantly a healthy bottom line. Located in West Bend, WI, we are fueled by the fresh country air in our lungs and a collaborative, empowering environment.

http://www.epiccreative.com


Position Details

Social Media Account Executive
Job
Full-time
1/7/2020
Southeast Wisconsin
West Bend, WI

The Social Media Account Executive (SMAE) is responsible for creating compelling, relevant social content that engages the audience and promotes interaction with the brands of EPIC Creative’s clients. The SMAE should be experienced in a wide range of social media skills, including strategy, content development, community development, social analytics, social and audience targeting, and advertising. The SMAE must also stay current on changing trends in the social media landscape and develop a strong understanding of our clients’ brands, products and services.

The SMAE will be expected to contribute to creative and strategy meetings, working with and educate other departments’ personnel on social opportunities as they relate to broader marketing campaigns. SMAEs are leaders within the social team and must have a proven track record working well with teams. Proficiency in all major social channels is essential. An advanced understanding of social analytics, conversion tracking, and digital user experience preferred.

PRIMARY RESPONSIBILITIES:

  • Manage and develop content for multiple brands and social media platforms 
  • Support social media platforms with journalistic short form storytelling techniques to produce valuable content and drive engagement 
  • Adapt to multiple brand voices and industries, both B2B and B2C 
  • Measure, report, and analyze performance on social media platforms 
  • Create and manage social ad campaigns 
  • Collaborate with other agency departments, including design, video, and accounts 
  • Assist in internal education, social trends and client pitches 
  • Be an early adapter to changing social trends and strategy 
  • Proactively test and analyze content strategy and identify opportunities

REQUIRED QUALIFICATIONS:

  • Bachelor’s Degree in relevant or related field
  • 3-5 years of experience in social media, agency experience preferred 
  • Strong writing skills 
  • Ability to multitask 
  • Self-motivated and strong work ethic 
  • Advanced knowledge in social campaign implementation including Facebook and Instagram 
  • Social analyst, advanced insight comprehension 
  • Excellent attention to detail 
  • Ability to successfully adapt to each client’s brand voice 
  • Experience managing both B2B and retail communities 
  • Ability to think and lead strategically 
  • Team player

Salary is commensurate with experience. Full benefit packages including paid vacation, 10 paid holidays, cafeteria health plan, and retirement plan contributions.



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