The Social Media Account Executive (SMAE) is responsible for creating compelling, relevant social content that engages the audience and promotes interaction with the brands of EPIC Creative’s clients. The SMAE should be experienced in a wide range of social media skills, including strategy, content development, community development, social analytics, social and audience targeting, and advertising. The SMAE must also stay current on changing trends in the social media landscape and develop a strong understanding of our clients’ brands, products and services.
The SMAE will be expected to contribute to creative and strategy meetings, working with and educate other departments’ personnel on social opportunities as they relate to broader marketing campaigns. SMAEs are leaders within the social team and must have a proven track record working well with teams. Proficiency in all major social channels is essential. An advanced understanding of social analytics, conversion tracking, and digital user experience preferred.