Social Media Account Executive

EPIC Creative

Following in the long tradition of renowned, garage-spawned startups, EPIC Creative was founded 30 years ago in—well, you know—a garage in small-town Wisconsin. Today we house a team of 85 talented people at our headquarters and production studios in West Bend, just north of Milwaukee.

We partner with our clients to develop great creative, deliver marketing results, and drive sales. We work in challenging industries including healthcare, turf and lawn care, professional services, manufacturing, and also serve many not-for-profits. We’re proud to call many of our clients friends.

Services include creative and brand strategy, market strategy, video and photography, public relations, digital design and technology, social media, search marketing, media activation and management, and marketing automation.

When you come to EPIC, you’ll be amazed by how positive and different the culture is. You’ll see our strong Midwestern values and work ethic, and that ourpeople are scrappy, honest, and kind. Our creative talents and passions build careers, brands, and memories.

http://www.epiccreative.com


Position Details

Social Media Account Executive
Job
Full-time
8/31/2021
Southeast Wisconsin
West Bend, WI

The Social Media Account Executive (SMAE) is responsible for creating compelling, relevant social content that engages the audience and promotes interaction with the brands of EPIC Creative’s clients. The SMAE should be experienced in a wide range of social media skills, including strategy, content development, community development, social analytics, social and audience targeting, and advertising. The SMAE must also stay current on changing trends in the social media landscape and develop a strong understanding of our clients’ brands, products and services.

The SMAE will be expected to contribute to creative and strategy meetings, working with and educate other departments’ personnel on social opportunities as they relate to broader marketing campaigns. SMAEs are leaders within the social team and must have a proven track record working well with teams. Proficiency in all major social channels is essential. An advanced understanding of social analytics, conversion tracking, and digital user experience preferred.

PRIMARY RESPONSIBILITIES:

  • Manage and develop content for multiple brands and social media platforms 
  • Support social media platforms with journalistic short form storytelling techniques to produce valuable content and drive engagement 
  • Adapt to multiple brand voices and industries, both B2B and B2C 
  • Measure, report, and analyze performance on social media platforms 
  • Create and manage social ad campaigns 
  • Collaborate with other agency departments, including design, video, and accounts 
  • Assist in internal education, social trends and client pitches 
  • Be an early adapter to changing social trends and strategy 
  • Proactively test and analyze content strategy and identify opportunities

REQUIRED QUALIFICATIONS:

  • Bachelor’s Degree in relevant or related field
  • 3-5 years of experience in social media, agency experience preferred 
  • Strong writing skills 
  • Ability to multitask 
  • Self-motivated and strong work ethic 
  • Advanced knowledge in social campaign implementation including Facebook and Instagram 
  • Social analyst, advanced insight comprehension 
  • Excellent attention to detail 
  • Ability to successfully adapt to each client’s brand voice 
  • Experience managing both B2B and retail communities 
  • Ability to think and lead strategically 
  • Team player

Salary is commensurate with experience. Full benefit packages including paid vacation, 11 paid holidays, cafeteria health plan, and retirement plan contributions.



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