Social Media Account Executive

EPIC Creative

OUR NAME SAYS IT ALL.

It’s a bold name, right? We knew that 31 years ago when we started as a video production company working with environmentally-conscious brands. A lot has changed since then, but our name (and what it represents) hasn’t. We’re now the 5th largest full-service advertising agency in Southeast Wisconsin. And what makes us EPIC is the work we do and the way we do it.

WORK THAT WORKS, AROUND YOU.

We’re hybrid. What’s that mean? Well, it means work from where you’re comfortable: your home, the garage, a coffee shop, anywhere with decent wi-fi. And sometimes that means working from the office, because as we all know nothing compares to the electricity of an in-person creative brainstorm or connecting with a client face-to-face.

WHY WEST BEND?

We’re all proud to call West Bend home—or home away from home. The air is fresher, life is easier, and the green space makes us feel more connected to our customers and the markets we serve. We're in the heart of downtown, with an amazing park system and dozens of rivers and trails right in our backyard—all accessible at any point in the day you’re looking for inspiration.

http://www.epiccreative.com


Position Details

Social Media Account Executive
Job
Full-time
12/21/2021
Southeast Wisconsin
West Bend, WI

The Social Media Account Executive (SMAE) is responsible for creating compelling, relevant social content that engages the audience and promotes interaction with the brands of EPIC Creative’s clients. The SMAE should be experienced in a wide range of social media skills, including strategy, content development, community development, social analytics, social and audience targeting, and advertising. The SMAE must also stay current on changing trends in the social media landscape and develop a strong understanding of our clients’ brands, products and services.

The SMAE will be expected to contribute to creative and strategy meetings, working with and educate other departments’ personnel on social opportunities as they relate to broader marketing campaigns. SMAEs are leaders within the social team and must have a proven track record working well with teams. Proficiency in all major social channels is essential. An advanced understanding of social analytics, conversion tracking, and digital user experience preferred.

PRIMARY RESPONSIBILITIES:

  • Manage and develop content for multiple brands and social media platforms 
  • Support social media platforms with journalistic short form storytelling techniques to produce valuable content and drive engagement 
  • Adapt to multiple brand voices and industries, both B2B and B2C 
  • Measure, report, and analyze performance on social media platforms 
  • Create and manage social ad campaigns 
  • Collaborate with other agency departments, including design, video, and accounts 
  • Assist in internal education, social trends and client pitches 
  • Be an early adapter to changing social trends and strategy 
  • Proactively test and analyze content strategy and identify opportunities

REQUIRED QUALIFICATIONS:

  • Bachelor’s Degree in relevant or related field
  • 3-5 years of experience in social media, agency experience preferred 
  • Strong writing skills 
  • Ability to multitask 
  • Self-motivated and strong work ethic 
  • Advanced knowledge in social campaign implementation including Facebook and Instagram 
  • Social analyst, advanced insight comprehension 
  • Excellent attention to detail 
  • Ability to successfully adapt to each client’s brand voice 
  • Experience managing both B2B and retail communities 
  • Ability to think and lead strategically 
  • Team player

Salary is commensurate with experience. Full benefit packages including paid vacation, 11 paid holidays, cafeteria health plan, and retirement plan contributions.



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