Social Media Manager

Executive Director, Inc. (EDI)

EDI is one of the top five association management firms in the U.S., providing professional services for national and international medical, trade and scientific associations. Our 40 years of experience are a key asset to the associations we serve, with client relationships exceeding 30 years.

http://www.execinc.com


Position Details

Social Media Manager
Job
Full-time
5/2/2022
Southeast Wisconsin
Milwaukee, WI

CLIENT ASSOCIATION: Society for Immunotherapy of Cancer, SITC
REPORTS TO: Senior Communications Manager
DIRECT REPORTS: None
STATUS: Exempt Full-time (Minimum 37.5 hours/week)

GENERAL SUMMARY
The Society for Immunotherapy of Cancer (SITC) is a non-profit medical professional society of influential scientists, academicians, researchers, clinicians, government representatives, and industry leaders from around the world dedicated to improving cancer patient outcomes by advancing the science and application of cancer immunotherapy. Reporting to the society Senior Communications Manager, the Social Media Manager implements society program- and project-specific social media marketing plans and delivers innovative communications strategies to generate program attendance, entice new members, and educate stakeholders about the society and its activities and position the organization as the leading membership association in the field. In addition, it builds engagement through the various social media platforms of SITC.

POSITION RESPONSIBILITIES:

  • Assist in the development, and manage the cross-team implementation, of integrated social media marketing plans and innovative content strategies aimed at meeting audience generation for SITC educational programing, membership recruitment, promoting SITC fundraising and sponsorship opportunities, publicizing scientific advancements and more 
  • Manages the SITC Social Media Ambassador program including on-boarding and off-boarding members, collaborating on IO science-focused content generation and engagement 
  • Focus on the production of compelling social media content and help the marketing team develop promotional materials including, but not limited to, digital advertising efforts (both paid and organic), broadcast emails, website content, direct mail collateral, print ads and other support materials in corresponding marketing plans 
  • Generate, analyze and maintain necessary tracking reports aimed at outcome measurements to monitor success of communication activities, regularly reporting back to respective departments 
  • Monitor project/program status and progress, working with the Senior Communications Manager to adjust plan and tactics accordingly in order to be responsive to changing needs, ensure accurate messaging, and aid various society departments in meeting their membership/attendance goals 
  • In concert with the Director, assist with the production of strategic media relations tools such as press releases, press kits, media spokespeople training, and the like 
  • Source and manage marketing exchanges and field mailing list rental requests 
  • Monitor marketing and promotional activity spend to ensure projects stay within budget 
  • Stay updated with new marketing and communications technologies, best practices, and industry trends to identify innovative strategies and solutions that will drive growth in quality lead generation (i.e. new members, meeting attendees, and/or virtual community users) 
  • Provide support to the Executive Director and Associate Executive Director as needed 
  • Other duties as assigned

Education/Experience Required
Bachelor’s Degree in Marketing, Communications, Public Relations, Journalism or like field preferred with at least five years of relevant experience. Ability to work independently and with teams both internally and with volunteer leaders. Must have strong writing and organization skills and quantitative analysis abilities with experience developing data driven reports. Must have a good knowledge and understanding of digital and social media marketing tactics and how they can be utilized to further the organization’s mission and message.

OTHER REQUIREMENTS

  • Travel of up to 2 weeks per year 
  • Some evening and weekend work as needed 
  • Occasional lifting, up to 50 pounds 

*This position is located in downtown Milwaukee, WI and dedicated weekly days in the office are a requirement of the role.

*EDI requires new hires to be fully vaccinated against COVID-19, unless a medical or religious exemption applies and is approved. Being fully vaccinated means that an individual is at least two weeks past their final dose of an authorized CDC COVID-19 vaccine primary series regimen. As a condition of employment, newly hired employees will be required to provide proof of their COVID-19 vaccination.

Executive Director, Inc. (EDI) offers a competitive benefits package to provide protection, peace of mind and financial security to its employees. The range of options available allow our employees to customize benefits to best suit their needs. 

All EDI employees are eligible to receive:

  • Health Insurance with 100% employer-paid premiums for single coverage (HSA plan); buy-up option to PPO plan - immediate eligibility
  • 401(k) plan with 3% employer contributions, regardless of an employee’s contribution
  • Life insurance for one year’s salary up to $50,000
  • Flexible paid time off, starting at three weeks per year
  • 9 paid holidays each year
  • Transportation benefits covering 50% of the cost of monthly parking or a bus pass for new employees and 100% of the cost for employees after three years
  • Long-term disability coverage is employer paid after a waiting period
  • A range of professional development opportunities

EDI employees also have the option to enroll in these additional benefits:

  • Dental insurance
  • Vision insurance
  • Short-term disability insurance
  • Flexible spending account for health and dependent care costs
  • Domestic partner and dependent benefits


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