At Generac, our people help make the world safer, brighter, and more productive. We are united by our efforts to inspire change for a better world; impact our people and community; influence and achieve positive results; and innovate the industry. Our shared goals allow people with diverse backgrounds and points of view to work together, bringing our global customers peace of mind through reliable products and exceptional support.
Our Social Media Specialist is responsible for engagement with our customers, prospects and other stakeholders through consumer reviews, social media, and other electronic and printed communications. This position is wholly responsible for leading the monitoring and response of our consumer review platforms, as well as analyzing and sharing metrics internally for insight applicable to product improvements and marketing approaches. This position also takes an active role providing copy writing assistance by collaborating with and supporting other marketing personnel and creative team members, ensuring a consistent tone and voice for marketing copy needs across all types of media including web, social media, digital and print advertising, collateral and direct mail.