Sr. Manager, Brand Communications

Alliant Credit Union

You come first at Alliant

When you join Alliant, you are not just an account number. Alliant Credit Union is a not-for-profit financial cooperative, which means that all of our members are also owners.

Our members-first philosophy has always served us well. With over 85 years of history and more than $17billion in assets, Alliant Credit Union is the largest credit union in Illinois and one of the largest in the nation. Our excellent online, mobile and phone banking services, combined with our full suite of competitive products, make banking simpler for our 700,000+ members nationwide.

https://www.alliantcreditunion.org/

Position Details

Sr. Manager, Brand Communications
Job
Full-time
4/13/2023
Chicago Illinois
Chicago, IL

What will your day look like?

Responsible for shaping Alliant’s public image and operationalizing Alliant’s brand internally and externally. Responsible for strategic storytelling and for creating brand moments through communications that drive brand awareness and member satisfaction. Serve as the internal “face” of brand strategy, serving as the bridge between marketing and the business with the ultimate goal of increasing awareness of Alliant’s brand as a financial institution and employer.

Do you see yourself doing this?

  • Set strategy for assigned areas including public relations (PR), social media, and brand ambassador program to elevate the brand through thought leadership, targeted outreach and reputation management. 
  • Lead the development of creative, strategic brand-building content programs across owned and earned channels to drive consumer engagement and brand preference. 
  • Create PR programs to increase consumer engagement and drive awareness through traditional and new media opportunities. 
  • Design and oversee member communications strategy to ensure members have a consistent, clear and seamless brand experience across marketing and banking channels and throughout the membership journey. 
  • Design and oversee internal communications strategy to help employees “live the brand” through brand journalism, brand ambassadors, intranet resources, trainings and communications. 
  • Lead the communications committee, a cross-functional team from member-facing departments that works to reduce communications defects to improve member experience and mitigate call/email volume to member care center. 
  • Translate strategic and operating plans into meaningful direction of projects, goals, priorities and activities. 
  • Apply Performance Management practices in leading an engaged workforce in order to effectively leverage the full potential and talent of this function. 
  • Help propagate messaging across the organization that fosters a broader knowledge of Brand Communications, promotes collaboration and influences constructive and positive change.

What makes you a great fit?

Education:

  • Bachelor’s Degree in Communications, Journalism, Marketing, Business or Related - Minimum

Experience:

  • 10+ Years’ Experience in Marketing, Internal Communications, Communications or Related – Minimum
  • 3+ Years’ Experience in People Management – Minimum

Experience in Lieu of Education:

  • 15+ Years’ Experience in Marketing, Internal Communications, Communications including People Management

When you’re happy, we’re happy!

As a thank you for joining our team, you’ll benefit from:

  • Competitive medical, dental, and free vision benefits 
  • Competitive compensation plan 
  • Contributions towards gym memberships 
  • Generous PTO and banking holidays off

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