Sr. Marketing Manager-Non-Food-B2B

Morton Salt


Morton Salt is an American way of life. Since 1848, we have been improving lives and enhancing every day moments – at home, at work and virtually everywhere in between. Still today, we are widely recognized for our iconic Morton Salt Girl who has remained the face of our brand for over a century. And our products remain staples in the hearts and homes of millions of Americans. That’s because we’re a company with vision, drive and a big heart.

Position Details

Sr. Marketing Manager-Non-Food-B2B
Chicago Illinois
Chicago, IL


Responsible for the North American Non-Food B2B business (Pharmaceutical, Oil & Gas, Chemical, Agriculture and General Manufacturing) with direct ownership over the P&L. Leads a dedicated cross-functional P&L team through all business planning and execution activities to position the business to achieve its short-term and long-term business results. Partners with Sales Leadership to ensure that market and customer requirements are integrated into business and operational plans. Collaborate with LatAm Marketing peers to leverage best practices and source product to achieve growth plans.

Essential Duties:

1. P&L Management

  • Accountable for the North American Non-Food B2B P&L, contributing over $250MM in Net Sales 
  • Responsible for managing against a business scorecard and reporting issues and opportunities to the Morton Executive Team to improve performance 
  • Lead a dedicated P&L Team to track, forecast, analyze and identify sources to improve P&L and business performance

2. Business Strategy & Execution

  • Define overall market size, outline competitor landscape and understand internal business and operational capabilities to effectively develop strategies 
  • Responsible for establishing and gaining alignment from the Morton Executive Team on strategies and plans to improve profitability and achieve desired business and market objectives 
  • Align resources and lead cross-functional team to execute against strategies and tactics 
  • Manage performance and work closely with senior functional leaders to overcome barriers to achieve desired business goals

Essential Duties (continued):

3. Business Development

  • Closely monitor and identify changes in market, customer and competitor trends with the potential for impacting current and future business performance
  • Identify market opportunities and risks, quantify/estimate P&L impact, and justify investments required to support future business growth
  • Lead all commercialization efforts to ensure the Non-Food B2B Sales & Marketing organization delivers against its growth commitments and portfolio expansion initiatives
  • Establish and report against key performance metrics, addressing any gaps to budget and future commitments
  • Provide input with Supply Chain & Operations to incorporate market requirements into short and long-term capacity planning

4. Innovation

  • Responsible for all Non-Food B2B innovation projects, including new product and service/business model transformation projects, from concept development through execution and customer sell-in and in-market performance
  • Develop and manage innovation pipeline and value add product improvements, ensuring portfolio value is aligned with corporate short-term and long-term goals
  • Work with senior functional leaders and the Stage Gate Committee to forecast capabilities and resources needed to execute against innovation pipeline

5. Build and Protect Long-Term Brand Equity in Non-Food B2B Key Segments

  • Use customer and overall category macro trends to drive business and brand activity, new products, strategies, and thought leadership
  • Develop a clear brand vision, positioning, promise, goals and strategy for each segment
  • Measure performance and implement improvement measures to achieve desired customer experience

6. Pricing Strategy Development, Planning & Performance

  • Provide strategic direction and collaborate with the pricing team to develop and optimize pricing architectures, strategies and plans
  • Responsible for managing pricing and contractual bid details in collaboration with Pricing team and Sales for total industrial portfolio
  • Integrate pricing strategies and plans into product strategies and plans
  • Forecast and track the impact of pricing actions with regards to overall business and financial performance

7. Budgeting & Forecasting

  • Participant in monthly integrated business planning meetings, providing key market drivers that will impact the forecast and ensuring new business opportunities and risks are incorporated into the demand plan
  • Review baseline budget and financial forecast development and recommend adjustments to estimated sales volume and revenue attainment based on key growth initiatives, market growth rates, trends, opportunities and risks

Minimum Position Qualifications:

  • Education: MBA required
  • Experience: 5+ years of B2B marketing and/or business-related experience. P&L management experience required. Prior experience in Pharmaceutical, Oil & Gas, Chemical, Agriculture and General Manufacturing segments not required but is a strong plus.

Knowledge, Skills and Abilities:

  • Well-rounded business acumen with proven skills in Marketing, Brand and Finance
  • Strategic mindset and ability to translate strategy into actionable plans
  • Strong communication skills, both written and oral
  • Excellent analytical and project management skills
  • Proven track record of success and ability to lead and influence others 
  • Intrinsically motivated. 
  • A self-starter that can find an opportunity and explore it on his or her own. 
  • Ability to partner with sales to outline customer and competitor trends to generate business insights 
  • Computer proficiency in Excel (e.g. pivot tables), PowerPoint (e.g. storytelling skills) and Word

Travel: 10%

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