Sr. Public Relations Account Executive

Leonard & Finco Public Relations, Inc.

Established in 1992, Leonard & Finco Public Relations, Inc. is a full service public relations firm with a staff well-known for its experience in public and community relations; traditional, online, digital and social media; internal and external communications; issues management; public outreach/education campaigns; and crisis communication. Our comprehensive services are designed to meet client needs in an effective, efficient and cost-conscious manner.

As the largest PR-only firm north of Milwaukee, WI, Leonard & Finco Public Relations represents global, national, regional and local clients in a variety of industries; with clients ranging from large businesses and corporations to non-profit organizations, government and educational entities and small businesses.

Position Details

Sr. Public Relations Account Executive
Northeast Wisconsin
Green Bay, WI

You’ve worked in the communications industry, and you know what you’re doing to get results for your clients or company. If you have 6+ years of experience, join an award-winning team that values your skills and provides opportunities for growth! We work in an environment that is collaborative, fun and fast-paced. As a Senior Account Executive, you’ll work directly with clients in a wide variety of diverse industries as you help shape strategy and implementation of strategic communications efforts. You’ll also be a key contributor to the L&F management team’s internal initiatives and process improvement efforts.

Duties and Responsibilities:

1. Strategic Communication: Developing and implementing strategic communication plans and tactics that achieve client goals while meeting client budgets. This may include, but is not limited to: research, messaging development, content creation, media relations, social/online/digital media, presentations, website(s) content, event and meeting planning, stakeholder outreach, etc.

2. Media Relations: Working with, and developing relationships with, key media contacts on behalf of the client; generating relevant and impactful coverage. Media list development.

3. Teamwork: Contributing to strategy sessions by developing ideas and plans for clients as well as providing input on client proposals developed by leadership.

4. Relationship and Project Management: Act as a lead on client accounts, working with other L&F team members as you carry out communications plans and tactics. Responsible for the day-to-day execution and management of quality client work, ensuring it is completed in a timely, professional, efficient and effective manner. Responsible for accuracy and accountability for all client records, task and timelines, receipts and timesheets for billing. Maintaining an average of 70% billable hours over the course of a month.

5. Client Development: Being aware of and encouraging opportunities for the development of additional work with existing clients and/or being aware of new work opportunities which can be pursued by leadership.

6. Internal Process Improvement Efforts: You’ll be asked to contribute your thoughts, skills and expertise to on-going process improvement efforts and other internal initiatives within the company.

7. Time management: Planning, scheduling and prioritizing work responsibilities while meeting deadlines in the daily work environment; demonstrating a commitment to getting the job done and producing results for clients.

8. Crisis communication: This may include the development of crisis communication plans as well as assessments, messaging, communication and earned/social media relations for a client experiencing a crisis.

9. Continuous learning: Study and learn about industry and technology developments through reading, seminar attendance, etc. L&F values continuous learning and often provides lunch and learn and other opportunities to enhance their PR sills. Continuous learning also includes staying up to date on general news and information as well as industry news relating to clients.

10. Flexibility: Able to work nights, weekends and occasional holidays when the client needs are outside of normal working hours or when the job requires extra time or effort. This is not a usual occurrence, but it does sometimes happen.

11. Professionalism: Follow and adhere to company standards, code of conduct and other related items as outlined in the Leonard & Finco Public Relations, Inc. employee handbook.


  1. Educational requirements include a minimum of a bachelor’s degree in a communications field. 
  2. Six years+ of experience in the field of public relations, communications, or government relations, advertising, marketing or the media. Prior agency experience a plus. 
  3. Strong verbal and written communication skills, with a demonstrated ability to write concisely and professionally for varied audiences about diverse topics. Knowledge of AP Style helpful. 
  4. Working knowledge of social media and other digital platforms for businesses and organizations. 
  5. Be a self-starter and a team player with a positive, solution-oriented attitude. 
  6. Possess demonstrated abilities to plan, organize, set strict deadlines and priorities. 
  7. Able to manage multiple priorities and remain flexible; works well under pressure, remaining calm and professional 
  8. Ability to be a leader on a project and provide professional direction as needed. 
  9. Demonstrate the ability to problem-solve and make sound professional decisions. 
  10. Strong attention to detail and proofreading skills 
  11. Professional understanding of company and client confidentiality. 
  12. Demonstrated ability to build professional relationships and successfully work with a variety of different clients and personalities in the scope of the workday. 
  13. Working knowledge of Microsoft Office software (Outlook, Word, PowerPoint, Excel, and Publisher), and Adobe Acrobat. 

Nice to Have Skills:

  1. Knowledge of social and digital media advertising 
  2. Graphic design experience 
  3. Photography and/or videography skills; experience with photo or video editing tools (Adobe Premier, Photoshop) 


  1. Present a professional appearance and demeanor as an associate of L&F. 
  2. Must be fully vaccinated against COVID-19 by first day of work; the company will consider accommodations for disability and religious-based reasons. 
  3. Be bondable, possess a valid driver’s license, have reliable transportation and automobile insurance. 
  4. Willing to sign a limited non-compete agreement. It does not limit your ability to leave L&F; but it does prohibit you from taking L&F clients with you should you leave.

At L&F, we enjoy our work and want you to enjoy your work as well. Our business is one of teamwork, of creativity, of meeting deadlines and helping our clients to achieve their goals in the most professional, positive way possible.

We enjoy and appreciate a fun and relaxed in-office atmosphere, where we collaborate, innovate and can depend on each other to do the job, just as we enjoy the times when we are frantically working together toward a project completion or deadline. It’s all part of the business.

Leonard & Finco Public Relations offers a business casual working environment with a compensation and benefits package that includes:

  • Continuous learning opportunities 
  • Professional development 
  • Company events and outings Paid holidays and vacations 
  • Health, dental and vision insurance 
  • Health Savings Account (with partial funding by the company) 
  • Retirement plan with company match 
  • Short-term and long-term disability insurance 
  • Life insurance policy

« Back