Strategic Communications Specialist; 1.0 FTE

UnityPoint Health - Meriter

UnityPoint Health – Meriter is a trusted and innovative health care organization. We are committed to providing extraordinary service through exceptional access to care, outstanding patient engagement and top-notch clinical care. As an industry leader in the Midwest, we put people first. And we start from the inside out. We care deeply about making UnityPoint Health a great place to work, where people come for a fulfilling career and physicians truly want to practice.

Position Details

Strategic Communications Specialist; 1.0 FTE
Southwest Wisconsin
Madison, WI

Why UnityPoint Health?

Commitment to our Team – We’ve been named a Top 150 Place to Work in Healthcare 2022 by Becker’s Healthcare for our commitment to our team members.

Culture – At UnityPoint Health, you matter. Come for a fulfilling career and experience a culture guided by uncompromising values and unwavering belief in doing what's right for the people we serve.

Benefits – Our competitive Total Rewards program offers benefits options that align with your needs and priorities, no matter what life stage you’re in.

Diversity, Equity and Inclusion Commitment – We’re committed to ensuring you have a voice that is heard regardless of role, race, gender, religion, or sexual orientation.

Development – We believe equipping you with support and development opportunities is an essential part of delivering a remarkable employment experience.

Community Involvement – Be an essential part of our core purpose—to improve the health of the people and communities we serve.

Visit us at to hear more from our team members about why UnityPoint Health is a great place to work.

The Strategic Communications Specialist position is responsible for implementing strategic communications at UnityPoint Health – Meriter. This brand journalist will collect, create, and develop pieces that tell Meriter’s story internally and externally through video, and other digital vehicles in a consumer-friendly way.Efforts include executing the organization’s social media presence as well as providing communications and marketing assistance. The Strategic Communications Specialist works closely with affiliate organizations (UnityPoint Health and UW Health) to align efforts, collaborate, and bring forward best practice.

Required Qualifications:

  • Bachelor’s degree in public relations, journalism, marketing or a related field
  • 2 years’ experience in journalism, marketing or public relations
  • Excellent writing skills, adaptable for a variety of internal and external audiences – including social media
  • Storytelling through ability to shoot, write, edit and interview as well as manage larger video productions
  • An excellent sense of design and design software/video editing knowledge (Photoshop & Premier)
  • Social media management experience
  • Able to physically manage appropriate gear (loading, unloading, etc.) for video shoots

Preferred Qualifications:

  • Continued training in marketing topics through certificates, seminars, webinars, and workshops
  • 3 concurrent years marketing or communications experience in a healthcare environment
  • Photography skills/interest; experience using a Canon Camera
  • Competitive compensation and total rewards package
  • Health
  • Dental 
  • Vision
  • 401K Match
  • Tuition Assistance
  • Wellness program
  • And much more!

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