Superintendent of Communications and Marketing

Cary Park District

Established in 1971, the Cary Park District has grown to encompass 47 parks and open spaces, spanning 864 acres. The Park District has been recognized five times as a Distinguished Accredited Agency and 19 times for excellence in financial reporting.

At the Cary Park District, our mission is to provide exceptional recreation, parks, and open space opportunities that enhance the quality of life for our community. As part of our commitment to excellence, we are dedicated to fostering a welcoming and inclusive environment where residents can enjoy a wide range of recreational activities, both active and passive, in safe, well-maintained, and accessible spaces.

https://www.carypark.com/


Position Details

Superintendent of Communications and Marketing
Job
Full-time
Office/WFH
100% remote
6/18/2025
Northern Illinois
Cary, IL

The Superintendent of Communications and Marketing is responsible for agency-wide marketing initiatives, public and employee communications, information distribution, and public relations efforts. The position manages print and digital communications - e-blasts, social media platforms, mobile app, press releases, brochures, and other related materials. The position is also responsible for designated elements of fundraising and revenue generation for the Park District.

Essential Duties:

  • Direct supervision of Marketing Coordinator (part-time) and Communications and Marketing Support Staff (seasonal).
  • Coordinate and produce all phases of marketing and public information for the Park District, including brochures, fliers, newsletters, and other related materials.
  • Develop and implement coordinated marketing plans for all areas of operation in the Park District.
  • Develop and implement positive public image campaign plans and strategies for the Park District in the community, state and nation.
  • Initiate and implement marketing, communications, public relations and fundraising contractual agreements per Park District policy and procedures.
  • Develop and implement coordinated revenue development plans for Park District-wide advertising, sponsorship and donation opportunities.
  • Develop and implement communications and marketing annual budget.
  • Serve as Park District spokesperson as assigned.
  • Evaluate community interests and assess needs; make recommendations and implement improvements in public relations, marketing and fundraising efforts.
  • This position requires a Bachelor’s degree in Marketing, Communications, Public Relations, or a related field, along with a minimum of five years of relevant professional experience.
  • Candidates should demonstrate proficiency in social media, mobile applications, email marketing tools, and content management systems as well as strong skills in computer graphic design for both print and digital media.
  • Strong writing and photography abilities are essential, including experience operating a digital camera.
  • Proficiency in WordPress and Adobe InDesign, along with working knowledge of Adobe Illustrator and Photoshop, is highly desirable.
  • An Illinois Driver’s License is required. 

Salary: $83,200 - $99,840 DOQ.



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