UX Designer

Your current title may start with UX, IA or Digital Strategy. These days, it doesn’t really matter what the title is, what you bring to the table is a burning desire to see web applications built with the user in mind. You live, breathe and sleep wireframes, prototypes and can't get enough of modal windows. You have a passion for establishing the digital strategy for web applications and digital campaigns.  Note: This is not a UI position.

• Setting business, user and digital goals for website projects and digital campaigns.
• Establish measurement plans and metrics for digital projects.
• Create and present competitive analysis.
• Provide the digital perspective on concepting of campaigns that involve digital social or display media outlets. This involves content concepting with Creative personnel, Website/Digital Tactic Project Manager.
• Provide detailed specifications and wireframes to programmers so they can accurately estimate projects. Work closely with programmers to collaborate on sitemap, wireframes and designs.

• Add insight to Analytics reports
• Provide training on an as-needed basis for clients and KW2 employees.

• Develop and add insights to primary research (interviews, online surveys, focus groups) tactics that fit client and project goals.
• Develop personas for use in planning and testing websites.

• Content mapping, including “system” information such as databases and related inputs to the CMS.
• Develop existing sitemap and recommend new site map.
• Create a strategic and organized taxonomy for website initiatives.
• Recommend new labeling that matches how primary and secondary users of websites would recognize these terms.
• Develop wireframes for each unique content template type as identified in early stages of Planning.
• Create annotated wireframes that show user-facing functionality.
• Create annotated wireframes for how CMS will function for content administrators.
• Creative and Design Reviews
• Attend design concepting reviews on an as-needed basis.
• Provide user experience insights and recommendations based on overall strategic direction of the project.

REQUIREMENTS

• Passion for digital & user-centricity
• Candidate must have a strong understanding of user-centered design principles and be detail oriented 3+ years as a User Experience designer and/or Information Architect
• Great written and verbal communication skills.
• Preferably a degree in Human-Computer Interaction, Interaction Design, Graphic Design or related field
• Ability to create information architecture diagrams, wireframes and protoypes using tools such as Slickplan, Sketch or similar
• An understanding of branding and marketing considerations and their impact on the user experience
• Must have a strong understanding of current web trends and technologies
• Researches and stays up to date on trends and innovations in web design, UX/IA, tools, principles and technologies
• Portfolio of work that demonstrates your ability to think creatively, develop wireframes/prototypes, personas, use case scenarios, usability testing and other UX/IA deliverables. Please include a link to your portfolio in your application email.

Commensurate with experience.