RAPP Chicago is looking for a VP, Analytics Enablement to join our award-winning Marketing Sciences team.
WHO WE ARE:
RAPP is a global, next-generation precision marketing agency, harnessing data, creativity, technology, and empathy to drive client growth at scale. We stand up for individuality. We speak up against bland, broad-brush generalizations. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations. And we commit to doing this in every aspect of our work for clients and their consumers.
We actively foster an inclusive workplace where diversity and individual difference are valued and leveraged to achieve the agency’s vision. And most importantly we value every individual’s wellbeing.
HOW WE DO IT:
At RAPP we are focused on the individual and how we can create value from every individual’s experience with a brand. We do this across three capability areas: customer centric consulting, creativity that inspires action and customer experience management.
Our data analysts know who that person is. Our strategists understand what they want. And our award-winning Technologists and Creatives know how to get it to them.
RAPP is an integral part of Omnicom’s Precision Marketing Group, comprising 4,000 creatives, technologists, strategists, and data and marketing scientists across 40 global markets.
YOUR ROLE:
The VP, Analytics Enablement leads the strategic planning and tactical execution of digital measurement solutions across RAPP client initiatives, providing consultation and technical solutions to fulfill tracking and analytics implementation goals. This person will balance leadership responsibilities with subject matter expertise in tracking architecture, conventions and taxonomies, and martech platforms best practices including analytics and digital media. At RAPP, Analytics Enablement exists at the intersection between analytics and technology, ensuring comprehensive marketing measurement in a privacy-first cookieless world.leads the strategic planning and tactical execution of digital measurement solutions across RAPP client initiatives, providing consultation and technical solutions to fulfill tracking and analytics implementation goals. This person will balance leadership responsibilities with subject matter expertise in tracking architecture, conventions and taxonomies, and martech platforms best practices including analytics and digital media. At RAPP, Analytics Enablement exists at the intersection between analytics and technology, ensuring comprehensive marketing measurement in a privacy-first cookieless world.