Web Designer

Kennedy Communications

KennedyC is a mid-sized, full-service advertising agency based in Madison, WI. We provide integrated advertising and interactive campaigns for local and national brands. Implementing progressive and aggressive strategies, we handle all offline and online marketing needs – from direct mail to email, cable to broadcast, radio to Pandora, YouTube to Facebook.

Do you enjoy designing and building websites with a mobile-first approach? Do you think outside of the box when it comes to branding and user experience? KennedyC is looking for a web designer to join our team of energetic, passionate marketers. You’ll be working on websites, landing pages, banners, email marketing, display ads and much more!


Position Details

Web Designer
Southwest Wisconsin
Madison, WI

Kennedy Communications is looking for a Web Designer to join a team of energetic, passionate Digital Marketers.

The right candidate will have a strong design background, excellent communication skills and a passion for user experience.

The candidate must have the ability to work in a fun, fast-paced environment. They will help design, build, and manage websites, research new technologies and keep our digital strategy up-to-date with current standards and best practices.

Two to three years experience required, with agency experience preferred. 


  • WordPress expert (both admin panel and theme development) 
  • Proficient in HTML, CSS, SCSS, and Javascript 
  • Able to to develop responsive websites with a mobile-first approach 
  • Expert in design fundamentals (contrast, visual hierarchy, positive/negative space, typography, etc.) 
  • Expert in web design principles (responsive design, SEO, grid-based layouts, accessibility, etc.) 
  • Strong Adobe Photoshop, Illustrator, InDesign and XD skills 
  • Ability to A\B Test Designs 
  • Attention to detail
  • Strong verbal and non-verbal communication 
  • Willingness to learn new technologies and processes 


  • Implement SEO recommendations and technical updates
  • Translate requests from various formats and stages of development into Adobe Xd layouts that fit with current branding 
  • Plan page designs from idea to completion
  • Collaborate with AE team to have images/banners/emails created and to receive brand approval 
  • Communicate with developers and content team to verify designs are workable .
  • Optimize images for small file size and fast web loading times 
  • Design and deliver paid Google and social media ads on a tight deadline 
  • Website conceptualization, wireframing/sketching and high-fidelity mockups 
  • Manage, update & troubleshoot client websites on an ongoing basis 
  • Contribute to team development processes

Bonus skills:

  • Proficient with Git version control 
  • Able to write and maintain clean code 
  • Animation experience
  • Familiarity with frameworks like Symfony and Laravel 
  • Familiarity with campaign monitor, mail chimp or other email marketing platforms 
  • Working knowledge of PHP, jQuery, Bootstrap, or Tailwind After Effects and Adobe Premiere experience
  • Salary commensurate with experience 
  • Competitive benefits package including 401(k) 
  • Summer hours!  
  • Fun and talented co-workers in a comfortable work environment 
  • Supportive work/life balance

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