Web Developer/Internet Marketing Influencer

Educators Leading the Profession

Quality teaching leads to better learning outcomes. And retaining high-quality teachers is a critical success factor in today’s education landscape. This is especially true for new teachers, where there is an alarming and well-documented retention problem. Furthermore, losing high-quality teachers can harm student learning and result in personnel churn, which is costly for school districts.

So where do you start? And how to you move the needle in a very complex environment where many ideas and efforts have been tried unsuccessfully?

In 2018, a diverse group of education advocates came together to talk about ways to enhance the teaching profession. After much discussion and research, the group concluded one of the most fundamental things you can do to improve teaching is to empower those who enter the profession to succeed in their work – and thereby stay in the profession.

That is the essence of Educators Leading the Profession and its pilot initiative: to help new teachers be stronger and last longer.

Position Details

Web Developer/Internet Marketing Influencer
Chicago Illinois
Chicago or Midwest (Remote), IL

Educators Leading the Profession (ELP) is an innovative, educator-led professional support program serving seven states across the Midwest. ELP aims to create and pilot test a teacher-informed, research-based and union-led professional support model to help new teachers succeed.

As a start-up nonprofit organization, Educators Leading the Profession is actively seeking a Web Developer/Internet Marketing Influencer to develop, execute and maintain the full scope of technology for the organization; including web and social media platforms, as well as recommending solutions to allow ELP to engage stakeholders and effectively reach its goals.

In this role, and in collaboration with Communications, you will be responsible for developing and driving ELP’s technology initiatives, including brand development.

The Web Developer/Internet Marketing Influencer will also work closely with leadership to support the organization’s strategic goals and help make decisions to promote the long-term success of ELP and ensure progress toward its mission, vision and values.

Are You Someone That:

  • Can clearly articulate a technology platform vision of how to engage, serve and support new teachers in today’s virtual era?
  • Is dedicated to improving the lives of educators in our communities and wants to play a key role in helping new teachers succeed?
  • Enjoys taking a blank technology canvas and building systems to interconnect and establish a fully functioning national operation?
  • Is self-motivated to work in a virtual environment, yet able to collaboratively bring all decision makers along?
  • Has the flexibility to adapt and thrive in a start-up environment?
  • Has the technical/marketing industry knowledge, skills and experience to find the best, most effective way to get the work done and drive results-driven engagement?
  • Is able to effectively balance being responsive to emerging issues and driving to meet organizational priorities while working with limited resources?
  • Promotes a culture of high performance and continuous improvement that values learning and quality?

You Will:

  • Develop the infrastructure and online tools to execute our vision and act as a partner to the leadership team to help drive the organization to achieving success. This includes development from the ground up – managing, maintaining and evolving all platforms.
  • Provide strategic rigor and thoughtfulness throughout the creation of products and experiences – from vision and conception to launch and optimization.
  • Create the frameworks and strategies to build a program to engage new teachers and help them succeed. Create outstanding, cohesive, and connected content experiences across projects and platforms.
  • Help develop comprehensive experiences by applying content strategy methodologies with a clear point-of-view, approach, and framework that guides effective design and implementation.
  • Develop and implement digital strategies and analytics, including strategies for driving content and increasing engagement.
  • Identify needs and recommend strategies for website design and development, branding and appearance, SEO, hosting and maintenance, compliance and accessibility in alignment with project goals.
  • Collaborate with other consultants and stakeholders as appropriate.
  • Work in a way that supports processes to ensure a culture of continuous improvement, assessment and adjustment.
  • Execute against an aggressive implementation timeline, prioritize tasks and maintain control over the process, web platform projects and related expenses.

You Have:

  • Passion for web development, solid technical skills and the knowledge and drive to complete a wide variety of complex projects.
  • The know-how to influence teammates and users by creating solutions that provide perspective and drive decisions and outcomes.
  • An ability to uncover, synthesize, and explain the complex in a clear, simple, and actionable way.
  • Desire to put your skills and abilities toward doing good in the world.
  • Ability to maintain a positive, can-do attitude in the face of changes of scope or unanticipated delays.
  • Understanding of deadlines, ability to pivot when the project changes and adjust to meet goals.
  • Interest in participating in a cutting-edge service and growing with the project and your role as ELP scales its operations.
  • Proven track record in large website builds, redesigns, platform builds and brand integrations, building artifacts like content models, taxonomies, information architectures, and governance models.
  • A commitment to diversity and inclusion both internally and externally.
  • Strong work ethic with an ability to connect big picture ideas to day-to-day work.
  • English language proficiency is essential and Spanish/English bilingual skills are a plus. Additional languages – even better.
Other Details
  • It is the policy of Educators Leading the Profession not to discriminate against any employee, consultant or applicant because of race, color, religion, sex, sexual orientation, gender identity or expression, marital status, national origin, disability, age, ancestry, and military status or any other characteristic protected by law. 
  • The contract position reports to the Executive Director and is primarily remote with the possibility for some limited travel if necessary. 
  • The project anticipates beginning with approximately 15-25 hours per week, and offers the ability to grow with the organization. 
  • Compensation is dependent upon level of experience.

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