MacDonald Consulting Services

Digital Strategy Solutions and Expertise

A sound Digital Strategy is based on analytics, customer research, and analysis of new, existing or previous programs providing clients a solid integrated enterprise-wide solution.

MacDonald Consulting can translate this learning into a defined strategy working collaboratively with clients, agencies or stakeholders. MacDonald Consulting can ensure that business strategies can be realized from the onset of the project through activation.

Digital strategy components include:

  • Competitive analysis
  • Targeted demographic | Audience segmentation
  • Digital content strategy | Content marketing [Specialty practice area]
  • Digital branding promotions | Digital program activation
  • Digital technology product review and implementation
  • Project management | Account management
  • Search engine marketing
  • Social media | Social recruiting
  • Metrics | Analytics reporting

To learn more, contact Denice MacDonald at

Contact: Denice MacDonald
Title: President
Phone: 414-312-2683
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