Consumer Insights Manager

Sartori Company

Sartori Company is an industry pioneer in premium specialty cheese. We specialize in making and selling world award-winning cheese to the finest retailers, restaurants, and food manufacturers in the US and the world.

Our brand is at the center of our business and our marketers serve as advocates and champions of our brand. They are responsible for the health and growth of our business.Ultimatey, Marketersunderstand the consumer…and engage with them. They ask questions. Find answers. They take the extra step to work towards a vision for future success.

http://www.sartoricompany.com/careers

Position Details

Consumer Insights Manager
Job
Full-time
10/14/2016
Northeast Wisconsin
Plymouth, WI

ABOUT THE JOB!

Sartori is seeking a Consumer Insight Manager to build innovative consumer insights and use that information to shape business strategies and establish the Company as a category thought leader.

This position offers an excellent opportunity for someone to lead across teams and empower and influence other business leaders.

  • Develops and leads Nielsen infrastructure optimization.
  • Teaches, motivates and empowers the organization around the data.
  • Plans and leads projects with market research suppliers (such as Nielsen, Datassentials and Technomics) to meet the specific needs and strategies of Sartori as well as our existing and prospective customers.
  • Tracks emerging cultural, food industry and cheese trends and shares the information across all channels.
  • Collaborates with brand and social media/digital teams to originate and lead primary research.
  • Develops monthly summaries of trends, conclusions, opportunities and strategic implications.
  • Works with the Marketing Director – Insights & Innovation and brand teams to conduct market research (qualitative and quantitative) identifying white space, consumer and customer needs, and/or challenges leading to innovation and sales growth.
  • Analyzes key marketing and sales programs and initiatives in collaboration with brand marketing teams.

MINIMUM QUALIFICATIONS:

  • Bachelor’s Degree in Business, Mathematics or the Sciences.
  • 5 years of experience within CPG brand marketing or market research.
  • Experience working with Nielsen/IRI data, required.

ABOUT YOU!

  • You have a passion and curiosity around consumer behavior and decision making.
  • You are self- motivated and results driven.
  • You enjoy ownership and autonomy in your work.
  • You take satisfaction in seeing projects through from start to end.You are a creator who wants to have an impact on the business.

WHY SARTORI?

In addition to competitive salary + bonus, profit sharing and a comprehensive benefit package we offer:

  • Privately held, growing company
  • A family focused atmosphere with work-life balance.
  • An option to telecommute 1 day per week.
  • Artisanal brandWellness – onsite workout facility, dietician and free fitness classes.

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