The Marketing Manager at Be The Match is responsible for supporting our Community Physician Engagement team. This includes audience outreach and activation through omni-channel marketing to community oncologists and hematologists. In addition, this person will have internal clients, such as the Clinical Operations Partners (i.e., sales team within transplant centers), research teams, and others.
This person will provide a wide-variety of marketing services to the enterprise through the Community Physician Engagement group, including developing and implementing marketing plans that drive results to meet our organizational goals. To be successful in this role, you need to have demonstrated success in strategic planning, marketing insights, and account management.
We are looking for expertise and leadership in the following key areas:
- Strategic planning – deep experience leading the development and execution of marketing plans for mid-size organizations that drive awareness, business growth, and ultimately results.
- Marketing insights – demonstrated success in using data to drive decisions about strategies and tactics, success in aligning marketing objectives with business objectives, and the ability to clearly articulate the ROI on marketing expenses and investments.
- Account management – a reputation for building trust and establishing productive relationships with internal or external clients as well as the willingness to be accountable for shared objectives.
- Project management - ability to prioritize projects, manage business unit requests, and oversee the implementation of marketing plans and tactics to ensure that all efforts are fulfilled on time and within budget while meeting the expectations of our business partners.