News and Digital Content Producer

Gray Television - WMTV

About Gray Television:

Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better.

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.

About WMTV:

WMTV is the NBC affiliate and Gray Television-owned station serving south central Wisconsin. We are the #1 station—leading the market in news and weather coverage, and are recognized for sharing information with accuracy and immediacy on our digital platforms. Madison is a competitive market. It is located just 1.5 hours from Milwaukee, 2.5 hours from Chicago and 5 hours from Minneapolis/St. Paul. We are an award-winning team and work in a state-of-the-art facility that provides employees the best technology and newsroom in the nation.

WMTV NBC15 is headquartered in Madison, which is the State Capital and home to the University of Wisconsin and several notable high-tech companies recognized for attracting and developing young professionals. The city is regularly ranked as a top place to live and work in the United States. We are known for the four lakes bordering downtown, our live music and arts scene, and for being home to the Dane County Farmers’ Market – the largest, producers-only market in the country.

https://gray.tv/

Position Details

News and Digital Content Producer
Job
Full-time
3/30/2020
Southwest Wisconsin
Madison, WI

Job Summary:

We have an immediate opening for a News and Digital Content Producer who can take our newscasts to the next level. This person will report to and work closely with the News Director and Executive Producer in shaping and ensuring the execution of our digital-first strategy on all platforms (website, social media, our news and weather apps, OTT and television). You must be an innovator, who can see the big picture, as well as someone who is a stickler for the details, writing conversationally (for TV) and with AP Style (for digital). Producing engaging and error-free work is the expectation here.

Responsibilities include but not limited to:

  • Acts with urgency and immediacy to research, write and post copy daily on all platforms, including NBC15.com and social media, as new information is learned.
  • Identify opportunities for live streaming on our website and Facebook, getting live and user-generated content to our News Now Desk, and sending push alerts to extend the reach of our work.
  • Ensure story selection and placement fits newsroom standards for vision and growth.
  • Understand our DMA, key target audiences and where they live.

Requirements:

  • We prefer a college degree in journalism or related field, and at least one or more years of newsroom or digital producing experience.
  • Strong research skills, ability to employ critical thinking skills to dig and go “beyond the press release” and/or confirm incoming news tips via email or social media.
  • Must be able to work quickly and multi-task under deadline pressure and breaking news.
  • Ability to work long hours, weekends, and overnights for breaking news and specialized coverage.
  • Must have a desire to win, a positive attitude, and the ability to reflect on your work and apply feedback.
  • A strong candidate will have an established and responsible presence on digital platforms, including station website, social media and OTT.
  • Working knowledge of CMS and Digital platforms, including Clickability or ARC, Social News Desk and CrowdTangle. Photoshop experience is a plus.
  • Understanding of and adherence to AP Style.
  • Strong communication skills (written and verbal).

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